Remote VP of Performance Marketing

Blacksmith Agency LLC; Boksburg; Remote; ZAR 1,500,000 - 2,600,000; Full time

Benefits offered by this job

Remote work

Job summary

Blacksmith Agency is seeking a Vice President of Performance Marketing to lead the PPC and SEO functions. You will own channel strategy, budget allocation, and the overall performance of client accounts, while specialists handle execution.

You will not be building campaigns yourself; you’ll set quality standards, review work, and communicate results to clients. This is a management seat with a focus on scale and accountability.

Qualifications

• 7+ years across paid media and SEO.
• Ownership of channel strategy and budget allocation.
• Comfortable being client-facing owner when accounts underperform.
• Agency experience carrying many accounts at once.

Responsibilities

• Own channel strategy and budget allocation as accounts scale.
• Set quality standards, audits, and reporting.
• Manage PPC and SEO strategists and reviews.
• Lead hiring plan and first-round interviews within a quarter.

Skills

Strategic leadership

Paid media expertise

SEO expertise

Client communication

Agency experience

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Advertising

Job description

Blacksmith Agency is seeking a Vice President of Performance Marketing to lead the PPC and SEO functions. You will own channel strategy, budget allocation, and the overall performance of client accounts, while specialists handle execution.

You will not be building campaigns yourself; you’ll set quality standards, review work, and communicate results to clients. This is a management seat with a focus on scale and accountability.