Remote Head of Performance Marketing (PPC/SEO)

Blacksmith Agency LLC; Pietermaritzburg; Remote; ZAR 1,000,000 - 1,800,000; Full time

Job summary

Blacksmith Agency LLC is seeking a Senior Performance Marketing Manager to lead our PPC and SEO department. You will own channel strategy, budget decisions, and client-facing leadership, while the strategists handle execution.

This is a management seat focused on strategy, quality, and results. You will recruit and shape the department, ensuring alignment with client outcomes and agency standards.

Qualifications

• 7+ years across paid media and SEO.
• Experience managing multiple accounts across clients.
• Strong client-facing and reporting skills.
• Ability to own department strategy and budget decisions.
• Comfortable leading a small team of specialists.

Responsibilities

• Own channel strategy and budget allocation as accounts scale.
• Lead PPC and SEO strategists; set quality standards and reviews.
• Ensure honest and accurate client reporting and attribution clarity.
• Be the client-facing owner when accounts underperform.
• Drive hiring plans and conduct first-round interviews.

Skills

Strategic leadership

Team management

Cross-channel marketing

Client facing

GA4 proficiency

Google Ads proficiency

SEO understanding

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Job description

Blacksmith Agency LLC is seeking a Senior Performance Marketing Manager to lead our PPC and SEO department. You will own channel strategy, budget decisions, and client-facing leadership, while the strategists handle execution.

This is a management seat focused on strategy, quality, and results. You will recruit and shape the department, ensuring alignment with client outcomes and agency standards.