Remote Paid Media Manager for B2B Growth

Blacksmith Agency LLC; Cape Town; Remote; ZAR 1,506,000 - 2,510,000; Full time

Job summary

Blacksmith Agency is a remote-first AI-driven digital agency seeking a Search Marketing Manager to own paid media for B2B and growing-brand clients. You’ll craft targeting, budget calls, roadmaps, and the narrative during client discussions.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, test creatives, track conversions with GA4, and present 90-day plans and quarterly updates, driving growth and long-term client relationships.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Account management

Budget management

ROAS optimization

Agency experience

English communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is a remote-first AI-driven digital agency seeking a Search Marketing Manager to own paid media for B2B and growing-brand clients. You’ll craft targeting, budget calls, roadmaps, and the narrative during client discussions.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, test creatives, track conversions with GA4, and present 90-day plans and quarterly updates, driving growth and long-term client relationships.