Remote Paid Media Manager — B2B Growth

Blacksmith Agency LLC; Gauteng; Remote; ZAR 480,000 - 800,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bidding and targeting, and ensure trusted conversion tracking with GA4 and pixels.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

US client calls

Tools

GA4

Tag Manager

Pixels

LinkedIn Ads

Microsoft Ads

Job description

Blacksmith Agency is an AI-first digital agency hiring a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bidding and targeting, and ensure trusted conversion tracking with GA4 and pixels.