Regional Sales Manager - FMCG

Placements24; Vereeniging; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Hybrid work model

Company car

Medical aid

Provident fund

Life cover

Job summary

Placements24 is seeking an experienced Regional Sales Manager to lead FMCG sales in the Vereeniging region. The role involves guiding a sales team, driving revenue, and expanding market presence within a hybrid work model that combines office strategy with field engagement.

You will develop regional sales strategies, manage key accounts, and analyze market trends to identify growth opportunities, while overseeing distribution and product availability across the territory.

Qualifications

• 3–5+ years in FMCG sales management.
• Proven ability to lead and develop a sales team.
• Strong FMCG market knowledge and distribution channels.

Responsibilities

• Lead, motivate, and manage a sales team to achieve targets.
• Develop and implement regional sales strategies for FMCG.
• Manage key accounts with major retailers and distributors.
• Analyze sales data and market trends to identify growth opportunities.
• Oversee execution of sales plans with efficient distribution.

Skills

FMCG sales

Team leadership

CRM tools

Sales analytics

Strategic planning

Tools

CRM software

Job description

About the Role

Our client is seeking a strategic and experienced Regional Sales Manager to lead their Fast-Moving Consumer Goods (FMCG) sales operations in the Vereeniging region. This leadership role is responsible for overseeing a sales team, driving revenue growth, and expanding market penetration for a portfolio of well-known consumer products. You will develop and implement effective sales strategies, manage key retail relationships, and ensure operational excellence across the territory. This is a significant opportunity for a dynamic leader to make a substantial impact on the company's presence in Gauteng, managing a team within a hybrid work model that balances office-based strategy with field engagement.

Key Responsibilities

• Lead, motivate, and manage a team of sales representatives to achieve sales targets and KPIs.
• Develop and implement regional sales strategies for the FMCG market.
• Manage key accounts and build strong relationships with major retailers and distributors.
• Analyze sales data and market trends to identify growth opportunities and challenges.
• Oversee the operational execution of sales plans, ensuring efficient distribution and product availability.
• Conduct regular performance reviews and provide coaching to the sales team.

Requirements

• Proven experience in FMCG sales , with a minimum of 3-5 years in a management or senior sales role.
• Demonstrated ability to lead and develop a sales team.
• Strong understanding of the FMCG market dynamics and distribution channels.
• Excellent strategic thinking, analytical, and problem-solving skills.
• Proficiency in CRM systems and sales reporting tools.
• Based in or willing to commute to Vereeniging for key team meetings and client engagements.

Benefits

• Highly competitive salary and performance-based bonus structure.
• Comprehensive benefits including medical aid, provident fund, and life cover.
• Hybrid work model offering a blend of remote and office-based work.
• Company car and fuel allowance.
• Significant opportunities for career growth within a leading FMCG company.