Regional Sales Director - Industrial Equipment

Placements24; Upington; Hybrid; ZAR 1,200,000 - 2,000,000; Full time

Benefits offered by this job

Base salary + uncapped commission

Medical aid

Disability insurance

Retirement fund contributions

Company car

Job summary

Placements24 is seeking a Regional Sales Director to lead our Northern Cape sales effort, focusing on Upington and surrounding areas. This hybrid role requires a strategic sales leader with a proven track record in business development and key account management within the industrial equipment sector.

You will develop and execute regional sales strategies, mentor a high-performing team, manage budgets, and build long-term relationships with key clients.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Engineering, or a related field is required.
• 8–10 years of sales experience with 4–5 years in sales leadership within industrial equipment.
• Proven track record of achieving regional sales targets and building key accounts.

Responsibilities

• Develop and implement regional sales strategies to hit targets for industrial equipment.
• Lead, mentor, and motivate a sales team to achieve individual and collective goals.
• Identify new business opportunities to expand customer base and market share.

Skills

Leadership

Communication

Negotiation

Strategic selling

Team mentorship

Business development

Education

Bachelor's degree in Business Administration, Marketing, Engineering, or related field

Tools

Salesforce

Sales analytics tools

Job description

About the Role Our client, a leading manufacturer and supplier of industrial equipment, is seeking a dynamic and results-oriented Regional Sales Director to lead their sales efforts in the Northern Cape region, with a focus on Upington and surrounding areas. This hybrid role requires a strategic sales leader with a proven track record in business development, key account management, and team leadership within the industrial sector. You will be responsible for developing and executing sales strategies to achieve ambitious revenue targets, expand market share, and foster strong relationships with key clients. The ideal candidate will possess in-depth knowledge of industrial equipment and a strong understanding of the regional market dynamics. We are looking for a proactive leader who can inspire a sales team, drive performance, and contribute significantly to our client's growth objectives. Your expertise will be vital in positioning our client as the preferred supplier in this critical industrial region.

Key Responsibilities

• Develop and implement effective sales strategies to achieve and exceed regional sales targets for industrial equipment.
• Lead, mentor, and motivate a team of sales representatives to drive performance and achieve individual sales goals.
• Identify and pursue new business opportunities, expanding the customer base and market penetration.
• Manage and nurture relationships with key clients and strategic accounts, ensuring high levels of customer satisfaction.
• Conduct market analysis and competitor research to identify trends and opportunities.
• Develop and manage the regional sales budget, optimising resource allocation.
• Collaborate with the marketing team to develop and execute effective sales campaigns and promotions.
• Prepare accurate sales forecasts and performance reports for senior management.
• Negotiate and close complex sales contracts and agreements.
• Stay abreast of industry developments and product knowledge to effectively advise clients.

Requirements

• Bachelor's degree in Business Administration, Marketing, Engineering, or a related field.
• Minimum of 8-10 years of progressive experience in sales, with at least 4-5 years in a sales leadership or management role within the industrial equipment sector.
• Proven track record of successfully achieving and exceeding sales targets in a regional capacity.
• In-depth knowledge of industrial equipment and its applications.
• Strong understanding of sales methodologies and techniques.
• Excellent leadership, communication, negotiation, and interpersonal skills.
• Ability to develop and execute strategic sales plans.
• Proficiency in CRM software (e.g., Salesforce) and sales analysis tools.
• Demonstrated ability to manage budgets and control expenses.
• Willingness to travel extensively within the Northern Cape region as needed for client engagement and team support, while embracing a hybrid work model.

Benefits

• Highly competitive base salary with an uncapped commission structure and significant performance bonuses.
• Comprehensive medical aid, disability insurance, and retirement fund contributions.
• Company car with fuel allowance.
• Opportunities for professional development and advanced sales training.
• Career advancement opportunities within a leading industrial equipment company.
• Hybrid work model offering flexibility for strategic planning and remote coordination.
• Access to cutting-edge sales tools and technologies.
• Generous travel and entertainment allowance.