The Key Account Manager (KAM) is responsible for driving growth by managing strategic relationships with large national fleet operators (100+ vehicles). This role focuses on increasing sales volumes, enhancing customer experience, and supporting national-level engagements, while collaborating closely with independent dealers and Regional Sales Managers (RSMs) to ensure alignment and support for the dealer network.
Key Responsibilities
- Strategic Customer Engagement
- Develop executive-level relationships and lead national sales negotiations.
- Manage end-to-end account strategies, including sales and aftersales.
- Account Development & Growth
- Build tailored growth plans and TCO proposals.
- Drive incremental sales to large fleets alongside dealer sales.
- Dealer & Network Collaboration
- Work with dealers and RSMs to align on sales execution and customer handover.
- Ensure dealers maintain invoicing, margin, and delivery roles.
- Customer Segmentation & Governance
- Manage segmentation model and ensure appropriate customer ownership.
- Allocate key account targets fairly across the network.
- Reporting & Performance
- Track sales, opportunities, and competitor activity.
- Lead performance reviews with dealers and RSMs.
Key Deliverables
- Meet National Key Account sales targets.
- Deliver growth strategies per account.
- Strengthen brand reputation with fleet operators.
- Avoid duplication and clarify account ownership.
Qualifications & Skills
- Education: Tertiary qualification in Sales, Business, or related.
- Experience: 5–7 years inB2B sales/key account management in commercial vehicles or logistics.
- Skills: Strategic thinking, relationship building, negotiation, dealer collaboration, and CRM proficiency.
Requirements
- Bachelor Degree
- Minimum 5 years’ experience in similar role
- Code 8 license
Personal Attributes
- Team Player
- Confident and proactive approach- anticipatesissues and requirements
- Read and Write in English