Junior Marketing Specialist - Digital Campaigns

Placements24; Stellenbosch; Ibrido; ZAR 180.000 - 240.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical aid contributions

Provident fund

Employee discounts

Hybrid work model

Descrizione del lavoro

Placements24 is seeking a Junior Marketing Specialist in Stellenbosch to help plan and execute digital campaigns across social, email, SEM and SEO. You will craft content for social platforms, websites and newsletters, and analyse performance to optimise results.

The role supports market research, collaboration with the marketing team, and budget-minded ad spend optimization. This entry-level position offers a hybrid arrangement and growth opportunities in e-commerce marketing.

Competenze

• Bachelor's degree in Marketing, Communications, or related field.
• Strong understanding of digital marketing principles and online channels.
• Hands-on experience with social media content creation.
• Familiarity with email marketing and SEO basics.
• Excellent written and verbal communication; creative mindset.

Mansioni

• Assist in planning, developing, and executing digital marketing campaigns across social media, email, SEM and SEO.
• Create engaging content for social media, website, and newsletters.
• Monitor campaign performance using analytics tools and report insights.
• Support market research to identify target audiences and trends.
• Help manage social channels and online communities.

Conoscenze

Digital marketing

Content creation

Social media management

Email marketing

SEO basics

Formazione

Bachelor's degree in Marketing

Strumenti

Google Analytics

Email platforms

Descrizione del lavoro

About the Role

Our client, a dynamic and growing e-commerce company renowned for its innovative product offerings, is seeking an enthusiastic Junior Marketing Specialist to join their vibrant team in the picturesque town of Stellenbosch, Western Cape . This role is ideal for a creative and digitally savvy graduate looking to kickstart their career in marketing. You will play a key role in developing and executing digital marketing campaigns across various platforms, including social media, email, and search engines. The position offers a hybrid work arrangement, blending collaborative office days with the convenience of remote work. You will contribute to brand building, customer engagement, and driving online sales.

Key Responsibilities

• Assist in the planning, development, and execution of digital marketing campaigns (social media, email, SEM, SEO).
• Create engaging and compelling content for social media platforms, website, and email newsletters.
• Monitor and analyse campaign performance using digital analytics tools (e.g., Google Analytics, social media insights).
• Conduct market research to identify target audiences, industry trends, and competitor activities.
• Support the management of social media channels and online communities.
• Collaborate with the marketing team to develop marketing collateral and promotional materials.
• Assist in managing the company's online advertising budget and optimizing ad spend.
• Contribute to A/B testing initiatives to improve campaign effectiveness.
• Stay updated with the latest digital marketing trends and best practices.

Requirements

• A Bachelor's degree in Marketing, Communications, Business, or a related field.
• A strong understanding of digital marketing principles and various online channels.
• Hands-on experience with social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) and content creation.
• Familiarity with email marketing platforms and tools.
• Basic knowledge of SEO/SEM principles and tools like Google Analytics.
• Excellent written and verbal communication skills, with a creative flair.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• A proactive, team-oriented attitude with a passion for digital marketing.
• Must be eligible to work in South Africa and comfortable with a hybrid schedule in Stellenbosch .

Benefits

Our client offers a competitive starting salary, opportunities for professional growth and training in the digital marketing space, and exposure to exciting e-commerce projects. Benefits include medical aid contributions, a provident fund, and employee discounts on company products. The hybrid work model fosters a healthy work-life balance, and the company culture is supportive and collaborative. You will have the chance to learn from experienced marketing professionals and make a tangible impact on the company's growth and online presence.