Graduate Marketing Coordinator - Digital Campaigns

Placements24; Stellenbosch; On-site; ZAR 180,000 - 240,000; Full time

Job summary

Placements24 is seeking a Graduate Marketing Coordinator in Stellenbosch, Western Cape, to join a vibrant marketing agency. You will contribute to the execution of digital campaigns, create engaging content, and support performance analysis while learning from industry experts.

The role offers hands-on experience across social media, content creation, email marketing, and CRM activities in a collaborative office environment.

Qualifications

• Bachelor's degree or equivalent in Marketing, Communications, Business, or related field.
• Strong understanding of digital marketing principles across online channels.
• Excellent written and verbal communication with creative copywriting.
• Proficiency with social media platforms and management tools.
• Basic knowledge of SEO, SEM, and email marketing concepts.
• Strong organizational skills and ability to multitask.
• Creative mindset with attention to detail.
• Team-oriented and collaborative work approach.
• Passion for digital marketing and eagerness to learn.

Responsibilities

• Assist in planning, executing, and optimizing digital marketing campaigns across platforms.
• Create engaging content for social media, blogs, and email newsletters.
• Monitor social channels and respond to comments and inquiries.
• Support management of client social media accounts and online communities.
• Track campaign performance, analyze metrics, and prepare reports.
• Conduct market research on target audiences and competitors.
• Collaborate with design and content teams to develop marketing assets.
• Manage marketing databases and assist CRM activities.
• Stay updated on digital marketing trends and best practices.
• Provide administrative support to the marketing department.

Skills

Digital marketing

Copywriting

Social media management

SEO/SEM basics

Email marketing concepts

Organizational skills

Team collaboration

Communication skills

Education

Bachelor's degree in Marketing/Communications/Business

Job description

About the Role

Our client, a vibrant and forward-thinking marketing agency based in the heart of **Stellenbosch, Western Cape**, is seeking an enthusiastic and creative Graduate Marketing Coordinator. This role is perfect for individuals looking to launch their marketing careers, focusing on the execution and management of digital marketing campaigns. You will work within a dedicated marketing team, contributing to strategy development and hands-on campaign implementation across various digital channels. This is an excellent opportunity to gain practical experience in social media marketing, content creation, email marketing, and performance analysis. Our client prides itself on fostering a collaborative and innovative work environment where junior talent can thrive and grow. If you are passionate about digital marketing and eager to learn from industry experts, this role in **Stellenbosch, Western Cape** is an ideal starting point for your career journey. The position requires full-time presence in our **Stellenbosch, Western Cape** office to facilitate team collaboration and client engagement.

Key Responsibilities

• Assist in the planning, execution, and optimisation of digital marketing campaigns across various platforms (e.g., social media, email, search engines).
• Create engaging and relevant content for social media posts, blog articles, and email newsletters.
• Monitor social media channels and respond to comments and inquiries in a timely manner.
• Support the management of client social media accounts and online communities.
• Assist in tracking campaign performance, analysing key metrics, and preparing reports.
• Conduct market research to identify target audience trends and competitor activities.
• Collaborate with design and content teams to develop marketing assets.
• Manage marketing databases and assist with CRM activities.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Provide administrative support to the marketing department as needed.

Requirements

• A Bachelor's degree or equivalent qualification in Marketing, Communications, Business, or a related field.
• A strong understanding of digital marketing principles and various online channels.
• Excellent written and verbal communication skills, with a knack for creative copywriting.
• Proficiency in social media platforms and management tools.
• Basic knowledge of SEO, SEM, and email marketing concepts.
• Strong organisational skills and the ability to manage multiple tasks simultaneously.
• A creative mindset with attention to detail.
• Ability to work effectively in a team environment and collaborate with colleagues.
• Passion for digital marketing and a desire to learn and grow in the field.
• Must be available to work full-time in **Stellenbosch, Western Cape**.

Benefits

• Our client offers a competitive starting salary, comprehensive training, and the opportunity to work on exciting campaigns for diverse clients.
• You will be part of a dynamic and supportive agency culture that encourages creativity and professional development.
• This role provides excellent exposure to the full spectrum of digital marketing activities and the chance to learn from experienced professionals.
• The location in **Stellenbosch, Western Cape** offers a stimulating environment.
• Opportunities for career progression within the agency are available for high-achievers.
• The role is office-based, fostering strong team cohesion and collaboration.