Growth-Focused Brand & Campaign Manager

Boardroom Appointments; Johannesburg; On-site; ZAR 420,000 - 640,000; Full time

Job summary

Boardroom Appointments is seeking a Brand and Campaign Manager to plan and execute inbound digital marketing strategies across multiple channels. You will work with the Head of Marketing to drive lead generation and brand awareness while ensuring high-quality online content and campaign ROI.

The role requires 3+ years in marketing/campaign management, 1+ years in financial services and hands-on experience with HubSpot CRM, SEO, Google Analytics, and social media marketing.

Qualifications

• Degree in Marketing/ Communications/ Commerce required.
• 3+ years in a Marketing / Campaign Management role; 1+ years in Financial Services.
• 2+ years developing digital marketing strategies via HubSpot CRM.

Responsibilities

• Develop and execute inbound digital marketing plans with the support of the Head of Marketing.
• Manage and oversee various digital marketing channels.
• Manage campaigns and inbound marketing initiatives via HubSpot.
• Oversee the company's website.
• Work with Content co-ordinator to improve online content.
• Track and measure SEO and Google Analytics metrics; provide reports.
• Campaign reporting and initiatives evaluation for repeat successes.
• Understand customer journey across touchpoints to improve brand awareness and lead generation.
• Collaborate with suppliers and specialists to execute campaigns.
• Analyse marketing performance including metrics, conversions, retention.

Skills

Campaign management

Project management

HubSpot CRM

SEO

Google Analytics

Digital marketing

Social media marketing

Financial services familiarity

Education

Degree in Marketing/ Communications/ Commerce

Tools

HubSpot CRM

Google Analytics

Job description

Boardroom Appointments is seeking a Brand and Campaign Manager to plan and execute inbound digital marketing strategies across multiple channels. You will work with the Head of Marketing to drive lead generation and brand awareness while ensuring high-quality online content and campaign ROI.

The role requires 3+ years in marketing/campaign management, 1+ years in financial services and hands-on experience with HubSpot CRM, SEO, Google Analytics, and social media marketing.