E-commerce Platform Manager & Social Media Integrator

Placements24; Bloemfontein; Hybrid; ZAR 700,000 - 900,000; Full time

Benefits offered by this job

Medical aid

retirement fund contributions

Professional development

Team events

Wellness programs

Job summary

Placements24 in Welkom, Free State, is seeking an experienced E-commerce Platform Manager & Social Media Integrator to oversee the platform’s UX, performance, and integrations with social channels. This hybrid role combines on-site collaboration in Welkom with remote flexibility to drive traffic and boost online sales.

The ideal candidate will have a strong technical background in e-commerce platforms (Shopify, Magento, WooCommerce) and a proven ability to translate data into actionable

Qualifications

• Bachelor's degree in Computer Science, Information Technology, Marketing, Business, or a related field.
• Minimum of 4 years of experience in e-commerce platform management or a similar digital role.
• Proven experience in integrating social media strategies and tools within an e-commerce environment.
• Strong technical understanding of e-commerce platforms (Shopify, Magento, WooCommerce) and related technologies.
• Experience with web analytics tools (Google Analytics) and SEO best practices.
• Excellent understanding of social media marketing principles and platforms.
• Ability to analyze complex data sets and translate them into actionable insights.
• Strong project management and communication skills.
• Experience working with cross-functional teams and external partners.
• Problem-solving skills and the ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Manage the day-to-day operations and optimization of the e-commerce platform, ensuring seamless user experience and robust functionality.
• Develop and implement strategies to integrate social media features and content directly into the e-commerce platform, enhancing customer interaction and driving sales.
• Oversee the technical aspects of the e-commerce website, including performance monitoring, security, and integration with other systems.
• Collaborate with the marketing team to define and execute social media strategies that align with e-commerce objectives, driving traffic and engagement.
• Analyze website data, user behavior, and social media performance metrics to identify opportunities for platform and campaign improvements.
• Manage product catalog updates, inventory synchronization, and promotional implementations on the e-commerce platform.
• Ensure the website is optimized for search engines (SEO) and mobile responsiveness.
• Coordinate with external vendors and development teams for platform updates, maintenance, and new feature implementation.
• Stay current with e-commerce technology trends and social media best practices to drive innovation.
• Troubleshoot and resolve any issues related to the e-commerce platform and social media integrations.

Job description

About the Role Our client, a leading online retailer headquartered in Welkom, Free State, is actively seeking an experienced E-commerce Platform Manager & Social Media Integrator. This role is crucial for overseeing the functionality, user experience, and strategic integration of social media within our e-commerce platform. The ideal candidate will possess a strong technical aptitude for e-commerce platforms combined with a deep understanding of how to leverage social media to enhance customer engagement, drive traffic, and boost conversions. This hybrid position offers a blend of on-site collaboration and remote flexibility, allowing for a dynamic work approach. We are looking for a strategic thinker who can bridge the gap between technical platform management and creative social media execution to maximize our online presence and sales performance.

Key Responsibilities

• Manage the day-to-day operations and optimization of the e-commerce platform, ensuring seamless user experience and robust functionality.
• Develop and implement strategies to integrate social media features and content directly into the e-commerce platform, enhancing customer interaction and driving sales.
• Oversee the technical aspects of the e-commerce website, including performance monitoring, security, and integration with other systems.
• Collaborate with the marketing team to define and execute social media strategies that align with e-commerce objectives, driving traffic and engagement.
• Analyze website data, user behavior, and social media performance metrics to identify opportunities for platform and campaign improvements.
• Manage product catalog updates, inventory synchronization, and promotional implementations on the e-commerce platform.
• Ensure the website is optimized for search engines (SEO) and mobile responsiveness.
• Coordinate with external vendors and development teams for platform updates, maintenance, and new feature implementation.
• Stay current with e-commerce technology trends and social media best practices to drive innovation.
• Troubleshoot and resolve any issues related to the e-commerce platform and social media integrations.

Requirements

• Bachelor's degree in Computer Science, Information Technology, Marketing, Business, or a related field.
• Minimum of 4 years of experience in e-commerce platform management or a similar digital role.
• Proven experience in integrating social media strategies and tools within an e-commerce environment.
• Strong technical understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and related technologies.
• Experience with web analytics tools (e.g., Google Analytics) and SEO best practices.
• Excellent understanding of social media marketing principles and platforms.
• Ability to analyze complex data sets and translate them into actionable insights.
• Strong project management and communication skills.
• Experience working with cross-functional teams and external partners.
• Problem-solving skills and the ability to manage multiple priorities in a fast-paced environment.

Benefits

Our client offers a competitive salary package, reflecting the importance of this role, along with performance-based incentives. Comprehensive benefits are provided, including medical aid, potential for retirement fund contributions, and opportunities for professional development through workshops and online learning. This hybrid role provides the best of both worlds, combining collaborative office work in Welkom, Free State, with the flexibility of remote working. You will be part of an innovative team working at the forefront of e-commerce technology and social media integration. We foster a culture of continuous improvement and provide a platform for you to make a significant impact on our business's online success. Additional perks may include team events and wellness programs.