E-commerce Growth & ROI Marketing Specialist (Hybrid)

Placements24; Polokwane; Hybrid; ZAR 300,000 - 600,000; Full time

Benefits offered by this job

Hybrid work model

Health benefits

Professional development

Job summary

Placements24 is seeking an E-commerce Performance Marketing Specialist to optimize paid campaigns in Polokwane, Limpopo. You will manage Google Ads and social ads, analyze data, and drive ROI through CRO and A/B testing.

The role requires 3+ years in e-commerce performance marketing, strong analytics, and collaboration with marketing teams. A hybrid work model is offered to balance office and remote work.

Qualifications

• Bachelor's degree in Marketing, Business, Statistics, or a related field.
• 3+ years hands-on experience in e-commerce performance marketing, focusing on paid acquisition.
• Proven track record managing Google Ads and social media campaigns.
• Proficiency with analytics tools like Google Analytics and Google Tag Manager.
• Strong understanding of A/B testing methodologies and CRO.
• Excellent analytical skills to drive insights and action.

Responsibilities

• Develop, implement, and manage paid advertising campaigns across Google Ads, social platforms, and other channels.
• Monitor performance daily and make data-driven bid, budget, targeting, and creative adjustments.
• Conduct keyword research, audience segmentation, and A/B testing to optimize ROI.
• Analyze data and report on KPIs such as CPA, ROAS, CPC, and conversions.
• Collaborate with content team to ensure ad copy and landing pages are conversion-focused.
• Identify growth opportunities within paid channels and stay updated on trends.

Skills

Google Ads

Social ads

Analytics tools

A/B testing

CRO

Bid management

Copywriting

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Tag Manager

Facebook Ads Manager

Google Ads

Job description

Placements24 is seeking an E-commerce Performance Marketing Specialist to optimize paid campaigns in Polokwane, Limpopo. You will manage Google Ads and social ads, analyze data, and drive ROI through CRO and A/B testing.

The role requires 3+ years in e-commerce performance marketing, strong analytics, and collaboration with marketing teams. A hybrid work model is offered to balance office and remote work.