E-commerce Growth Hacker & Social Media Manager

Placements24; George; Presencial; ZAR 420.000 - 720.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Provident fund

Medical aid options

Annual performance bonus

Professional development opportunities

Work-life balance

Descripción de la vacante

Placements24 is seeking an E-commerce Growth Hacker & Social Media Manager for their George, Western Cape office. The role combines analytics, creative content, and strategic social media to grow online sales and brand presence.

You will lead growth initiatives, manage paid campaigns, and optimize the customer journey. A data-driven mindset and 4+ years in e-commerce or social media are required.

Formación

• Bachelor's degree in Marketing, Business, Statistics, or a related field.
• Minimum 4 years in e-commerce growth marketing or social media.
• Proven growth hacking with measurable outcomes.
• Proficient in social media management tools and ads platforms.
• Strong analytics, CRO, and A/B testing knowledge.
• Creative content creation and basic visual design skills.
• Familiarity with CRM and email marketing platforms.
• Ability to balance creative and analytical work.
• Experience building online communities and brand engagement.

Responsabilidades

• Design and execute growth hacking strategies for the e-commerce platform.
• Create and manage engaging content calendars across channels.
• Oversee paid social campaigns on Facebook, Instagram, and Pinterest.
• Analyze traffic, behavior, and sales data to identify opportunities.
• Implement A/B tests for site elements, ads, and emails.
• Monitor engagement and manage online reputation.
• Collaborate with product, sales, and customer service teams.
• Research emerging platforms and e-commerce tech for growth.
• Track KPIs and provide regular actionable reports.
• Build online communities to foster loyalty and advocacy.

Conocimientos

Growth hacking

Social media management

Google Analytics

A/B testing

Content creation

CRM systems

SEO/SEM

Educación

Bachelor's degree in Marketing/Business/Statistics

Herramientas

Facebook Ads Manager

Instagram Ads

Pinterest Ads

Descripción del empleo

About the Role

Our client is seeking a highly motivated and results-oriented E-commerce Growth Hacker & Social Media Manager to drive online sales and brand awareness from their office in George, Western Cape . This role requires a unique blend of analytical thinking, creative content development, and a deep understanding of social media platforms and e-commerce growth tactics. The successful candidate will be responsible for identifying and implementing innovative strategies to acquire new customers, retain existing ones, and maximize revenue through online channels. If you are passionate about leveraging social media to achieve significant e-commerce growth and thrive in a fast-paced environment, this opportunity in the picturesque Western Cape is for you. You will be at the forefront of our client's digital marketing efforts, directly impacting their success in the competitive online marketplace.

Key Responsibilities

• Design and execute growth hacking strategies specifically for the e-commerce platform, focusing on user acquisition, conversion rate optimization, and customer lifetime value.


• Develop and manage engaging content calendars for all social media channels, ensuring alignment with brand messaging and promotional campaigns.


• Oversee the execution of paid social media advertising campaigns across platforms like Facebook, Instagram, and Pinterest, managing budgets and optimizing for performance.


• Analyze website traffic, user behavior, and sales data to identify trends, opportunities, and bottlenecks in the customer journey.


• Implement A/B testing for website elements, ad creatives, and email campaigns to improve conversion rates.


• Monitor social media engagement, respond to customer inquiries, and manage online reputation.


• Collaborate with product development, sales, and customer service teams to ensure a consistent brand experience.


• Research and identify emerging social media platforms and e-commerce technologies that can drive growth.


• Track key performance indicators (KPIs) for both social media and e-commerce initiatives, providing regular reports with actionable insights.


• Build and nurture online communities around the brand, fostering customer loyalty and advocacy.

Requirements

• Bachelor's degree in Marketing, Business, Statistics, or a related field.


• Minimum of 4 years of experience in e-commerce, growth marketing, or social media management.


• Demonstrated success in implementing growth hacking strategies that resulted in measurable business outcomes.


• Proficiency in social media management tools and advertising platforms.


• Strong analytical skills with experience in Google Analytics, e-commerce analytics tools, and A/B testing methodologies.


• Excellent content creation skills, including copywriting and basic visual design.


• Familiarity with CRM systems and email marketing platforms.


• Ability to work creatively and analytically to solve problems.


• Experience managing online communities and handling customer interactions.


• Understanding of SEO and SEM principles.


• Must be based in or willing to relocate to George, Western Cape .

Benefits

• Our client offers a competitive salary ranging from per annum, along with comprehensive benefits.


• These include a provident fund, medical aid options, and an annual performance bonus.


• Employees have access to ongoing professional development opportunities, including workshops and online courses to enhance skills.


• The company fosters a collaborative and innovative work environment.


• This role offers the chance to significantly impact the growth of a thriving online business in the beautiful coastal city of George .


• The team enjoys regular social events and a commitment to work-life balance.