E-commerce Digital Marketing Specialist

Placements24; Klerksdorp; Vor Ort; ZAR 240.000 - 400.000; Vollzeit

Benefits dieser Stelle

Competitive salary

In-office role in Klerksdorp

Professional development

Employee discounts

Zusammenfassung

Placements24 is seeking an enthusiastic E-commerce Digital Marketing Specialist to join our client’s in-office team in Klerksdorp, North West. You will drive online traffic, boost conversions, and strengthen the brand’s digital presence across SEO, SEM, social media, and email marketing.

You will develop and execute campaigns, analyze performance with Google Analytics, and collaborate with design and content teams to deliver compelling assets.

Qualifikationen

• Proven experience in ecommerce digital marketing.
• Experience with SEO, SEM, social media and email marketing.
• Proficiency in Google Analytics and web analytics.
• Strong written and verbal communication; data-driven decision making.

Aufgaben

• Develop and implement digital marketing strategies to drive traffic and sales.
• Manage SEM campaigns including Google Ads to meet ROI targets.
• Apply SEO best practices to improve organic rankings.
• Create and manage content for social platforms to grow followers.
• Develop and execute email campaigns to nurture leads and retain customers.
• Monitor website performance, conversions, and campaign effectiveness using analytics.
• Collaborate with design and content teams to produce marketing assets.
• Stay updated on digital marketing trends and tools.
• Conduct market research and competitive analysis to identify opportunities.
• Report on campaign performance and insights for future initiatives.

Kenntnisse

Digital marketing

SEO

SEM

Social media marketing

Email marketing

Google Analytics

Data-driven

Content creation

Ausbildung

Bachelor's degree in Marketing

Tools

Google Ads

Facebook Ads

Email platforms

CRM systems

Jobbeschreibung

About the Role

Our client, a reputable online retailer, is looking for a dynamic E-commerce Digital Marketing Specialist to join their team in Klerksdorp, North West . This role is essential for driving online traffic, increasing conversions, and enhancing the overall digital presence of our client's e-commerce platform. You will be responsible for developing and executing various digital marketing campaigns, including SEO, SEM, social media marketing, and email marketing. The ideal candidate is passionate about digital trends, possesses strong analytical skills, and has a proven ability to deliver measurable results. This is an excellent opportunity to contribute to the growth of an established e-commerce business in a fully in-office capacity.

Key Responsibilities

• Develop and implement effective digital marketing strategies to drive qualified traffic and sales for the e-commerce website.
• Manage and optimize search engine marketing (SEM) campaigns, including Google Ads, to achieve target ROI.
• Implement Search Engine Optimization (SEO) best practices to improve organic search rankings and visibility.
• Create and manage engaging content for social media platforms, driving follower growth and engagement.
• Develop and execute email marketing campaigns to nurture leads, promote products, and retain customers.
• Monitor and analyze website performance metrics, conversion rates, and campaign effectiveness using tools like Google Analytics.
• Collaborate with the design and content teams to create compelling marketing assets.
• Stay updated on the latest digital marketing trends, tools, and technologies.
• Conduct market research and competitor analysis to identify new opportunities.
• Report on campaign performance and provide insights for future marketing initiatives.

Requirements

• Proven experience in digital marketing, with a focus on e-commerce.
• Demonstrated experience with SEO, SEM (Google Ads), social media marketing, and email marketing.
• Proficiency in Google Analytics and other web analytics tools.
• Strong understanding of e-commerce platforms and online sales funnels.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Creative thinking and problem-solving skills.
• Ability to manage multiple projects and deadlines effectively in a fast-paced environment.
• Team player with strong interpersonal skills.
• Bachelor's degree in Marketing, Digital Media, Business, or a related field is preferred.

Benefits

• Competitive salary based on experience and qualifications.
• Opportunity to work with a well-established e-commerce brand in Klerksdorp, North West .
• Chance to significantly impact the online growth and success of the business.
• Professional development and training opportunities.
• Supportive and collaborative work environment.
• Employee discounts on products.