E-commerce Digital Marketing Manager

Placements24; Soweto; Hybrid; ZAR 600,000 - 950,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Health insurance

Paid time off

Learning & development

Remote culture

Job summary

Placements24 is seeking an experienced E-commerce Digital Marketing Manager for a fully remote role supporting Soweto and beyond. You will lead online campaigns across SEO, SEM, social, email, and affiliates to boost sales and brand visibility.

You will drive strategy, manage budgets, analyze performance, and collaborate with creative and product teams to deliver measurable growth in a flexible, results‑driven environment.

Qualifications

• 5+ years in digital marketing with an e-commerce focus.
• Proven success in SEO, SEM, social media ads, and email campaigns.
• Proficiency with Google Analytics and Google Ads.
• Experience with marketing automation and CRM systems.
• Strong analytical, strategic thinking, and problem-solving skills.
• Excellent project management and budget management abilities.

Responsibilities

• Develop and execute integrated digital marketing strategies to drive traffic, conversions, and revenue for the e-commerce platform.
• Manage and optimize paid search (SEM) and social media advertising campaigns.
• Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and visibility.
• Develop and execute email marketing campaigns and customer lifecycle strategies.
• Analyze marketing campaign performance using analytics tools and provide actionable insights and reports.
• Collaborate with creative, content, and product teams to ensure cohesive brand messaging and effective campaign execution.

Skills

E-commerce marketing

SEO

SEM

Social media advertising

Email marketing

Analytics

Budget management

Campaign optimization

Tools

Google Analytics

Google Ads

CRM systems

Marketing automation

Job description

About the Role

Our client is seeking a strategic and results-oriented E-commerce Digital Marketing Manager to lead their online marketing efforts, offering a fully remote position that supports their operations impacting Soweto and beyond. This role is critical for driving online sales, customer acquisition, and brand visibility through innovative digital campaigns. You will be responsible for developing and executing comprehensive strategies across SEO, SEM, social media, email marketing, and affiliate programs. Join a forward-thinking company dedicated to leveraging digital channels to achieve ambitious growth targets, providing a truly flexible work environment.

Key Responsibilities

• Develop and implement integrated digital marketing strategies to drive traffic, conversions, and revenue for the e-commerce platform.


• Manage and optimize paid search (SEM) and social media advertising campaigns.


• Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and visibility.


• Develop and execute email marketing campaigns and customer lifecycle marketing strategies.


• Analyze marketing campaign performance using analytics tools and provide actionable insights and reports.


• Collaborate with creative, content, and product teams to ensure cohesive brand messaging and effective campaign execution.

Requirements

• Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.


• Proven success in managing and optimizing SEO, SEM, social media advertising, and email marketing campaigns.


• Proficiency with Google Analytics, Google Ads, and various social media advertising platforms.


• Experience with marketing automation tools and CRM systems.


• Excellent analytical, strategic thinking, and problem-solving skills.


• Strong project management abilities and experience managing budgets.

Benefits

• Highly competitive salary and performance-based bonuses.


• Fully remote work arrangement with flexible hours.


• Comprehensive health, dental, and vision insurance.


• Generous paid time off and company holidays.


• Opportunities for continuous learning and professional development.


• A collaborative and inclusive remote work culture supporting employees in and around Soweto.