E-commerce Manager - FMCG Online Sales

Placements24; Soweto; Hybrid; ZAR 600.000 - 900.000; Vollzeit

Benefits dieser Stelle

Health benefits

Fully remote position

Home office setup provided

Performance bonuses

Zusammenfassung

Placements24 is seeking an experienced E-commerce Manager to lead our online sales strategy in a fully remote capacity. You will drive growth across channels, optimize the website experience, and coordinate with marketing, product, and customer service teams to maximize profitability.

The role requires a strong background in digital commerce, analytics, and FMCG/retail online sales, with a proven ability to scale marketplaces and direct-to-consumer platforms.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, Digital Media, or related field.
• Minimum 5 years' experience in e-commerce management in FMCG/retail.
• Proven track record of growing online sales and managing e-commerce platforms.
• Knowledge of SEO, SEM, social media, email marketing and UX principles.

Aufgaben

• Develop and implement a robust e-commerce strategy to drive online sales growth and profitability.
• Manage and optimize the company's e-commerce website for a seamless user experience.
• Oversee online marketing activities including SEO, SEM, social media, and email campaigns.
• Analyze e-commerce performance metrics and implement data-driven improvements.
• Manage relationships with third-party e-commerce platforms and partners.
• Collaborate with marketing, product development, and customer service teams to ensure cohesive online strategy.
• Stay updated on e-commerce best practices and emerging technologies.
• Manage the online sales budget and allocate resources effectively.
• Develop strategies for customer acquisition, retention, and lifetime value.

Kenntnisse

E-commerce strategy

Digital marketing

Data analysis

Remote work

Project management

Ausbildung

Bachelor's degree in Marketing/Business

Tools

Google Analytics

Shopify

Magento

Jobbeschreibung

About the Role

Our client, a progressive FMCG company, is seeking an experienced and results-driven E-commerce Manager to lead their online sales strategy. This role is fully remote, requiring a self-motivated individual with a deep understanding of digital commerce, online marketing, and customer experience optimization within the FMCG sector. You will be responsible for developing and executing a comprehensive e-commerce strategy to drive online sales, enhance brand presence, and expand market reach through various digital platforms, including their own website and third-party marketplaces, serving areas like **Soweto** and beyond. The ideal candidate will possess strong analytical skills, a passion for digital innovation, and a proven ability to manage and grow online sales channels. This is a critical leadership role offering the flexibility of remote work and the opportunity to shape the digital future of our client's brands.

Key Responsibilities

• Develop and implement a robust e-commerce strategy to drive online sales growth and profitability.
• Manage and optimize the company's e-commerce website, ensuring a seamless user experience.
• Oversee online marketing activities, including SEO, SEM, social media marketing, and email campaigns.
• Analyze e-commerce performance metrics, identify trends, and implement data-driven strategies for improvement.
• Manage relationships with third-party e-commerce platforms and partners.
• Collaborate with marketing, product development, and customer service teams to ensure cohesive online strategy.
• Stay abreast of e-commerce best practices, emerging technologies, and competitor activities.
• Manage the online sales budget and ensure effective allocation of resources.
• Develop and execute strategies for customer acquisition, retention, and lifetime value.

Requirements

• Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
• Minimum of 5 years of experience in e-commerce management, with a strong focus on FMCG or retail online sales.
• Proven track record of successfully growing online sales and managing e-commerce platforms.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing and email marketing.
• Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics).
• Excellent understanding of user experience (UX) design principles.
• Strong project management and communication skills.
• Ability to work independently in a remote setting and manage multiple priorities.
• Experience with e-commerce platforms (e.g., Shopify, Magento) and marketplaces is essential.
• Understanding of the **Gauteng** online consumer landscape is beneficial.

Benefits

• Competitive annual salary of R .
• Performance-based bonuses tied to online sales targets.
• Comprehensive health benefits package.
• Fully remote position offering significant work-life flexibility.
• Opportunities for continuous learning and professional development in the e-commerce space.
• Contribution to a dynamic and innovative team.
• Company-provided resources for a home office setup.