E-commerce Content and Social Media Strategist

Placements24; Mossel Bay; Ibrido; ZAR 360.000 - 480.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive salary

Medical aid

Hybrid work arrangement

Professional development opportunities

Scenic Mossel Bay office

Descrizione del lavoro

Placements24 is seeking an E-commerce Content and Social Media Strategist in Mossel Bay, Western Cape. The role focuses on developing engaging content and managing social channels to boost brand visibility, traffic, and online sales.

You will work closely with product, sales, and design teams to deliver cohesive marketing campaigns, staying ahead of trends in content, social media, and e-commerce.

Competenze

• Bachelor's degree in Marketing, Communications, English, Journalism, or related field.
• Minimum 3 years in content marketing and social media management, preferably e-commerce.
• Proven ability to create high-quality written and visual content.
• Strong SEO knowledge applied to content creation.
• Experience with CMS and social media analytics a plus.

Mansioni

• Develop a holistic content marketing strategy to support e-commerce goals.
• Create SEO-optimized content for website, blog, product descriptions, and emails.
• Manage and grow social media across platforms (Instagram, Facebook, Pinterest, Twitter).
• Develop social media content calendars and posting schedules.
• Monitor trends, engage with the online community, and respond to comments.
• Collaborate with designers to produce high-quality visuals for web and social.
• Analyze content and social performance and provide recommendations.

Conoscenze

Content marketing

Social media management

SEO

Storytelling

Communication

Formazione

Bachelor's degree in Marketing/ Communications/ English/ Journalism

Strumenti

Buffer

Hootsuite

WordPress

Descrizione del lavoro

About the Role

Our client, a growing e-commerce business, is seeking a creative and strategic E-commerce Content and Social Media Strategist to join their marketing team in Mossel Bay, Western Cape . This role is crucial for developing and executing engaging content strategies and social media plans that enhance brand visibility, drive website traffic, and increase online sales. You will be responsible for creating compelling content, managing social media channels, and ensuring a consistent brand voice across all digital platforms. The ideal candidate will have a strong understanding of both content marketing and social media dynamics within the e-commerce space. This position offers a fantastic opportunity to shape our client's online narrative and connect with their target audience in meaningful ways. You will work closely with product, sales, and design teams to deliver cohesive and impactful marketing initiatives. If you are passionate about storytelling, digital engagement, and driving e-commerce success through content and social media, this role is an excellent fit.

Key Responsibilities

• Develop and implement a holistic content marketing strategy that supports e-commerce goals.
• Create engaging and SEO-optimized content for the company website, blog, product descriptions, and email campaigns.
• Manage and grow the company's social media presence across relevant platforms (e.g., Instagram, Facebook, Pinterest, Twitter).
• Develop and execute social media content calendars, ensuring a consistent posting schedule and relevant content.
• Monitor social media trends, conversations, and competitor activity to identify engagement opportunities.
• Engage with the online community, respond to comments and messages, and foster positive brand interactions.
• Collaborate with designers and photographers to produce high-quality visual content for web and social media.
• Analyze content and social media performance metrics, providing insights and recommendations for improvement.
• Stay up-to-date with the latest trends in content marketing, social media, and e-commerce.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 3 years of experience in content marketing and social media management, preferably within an e-commerce environment.
• Proven ability to create compelling, high-quality written and visual content.
• Strong understanding of SEO principles and how to apply them to content creation.
• Excellent knowledge of major social media platforms and their best practices for business.
• Experience with social media management tools (e.g., Buffer, Hootsuite) and analytics.
• Proficiency in content management systems (CMS) like WordPress is a plus.
• Strong storytelling and communication skills.
• Ability to work independently and collaboratively in a team environment.
• Creative thinking and a keen eye for detail.

Benefits

• Our client offers a competitive salary, paid leave, and a benefits package including medical aid.
• This position is based in our scenic office location in Mossel Bay, Western Cape , with the flexibility of a hybrid work arrangement.
• You'll be part of a supportive team dedicated to innovation and growth.
• Opportunities for professional development and learning are available.
• Join a company that values creativity and strategic thinking in the dynamic world of e-commerce.