E-commerce Content Strategist

Placements24; Gqeberha; On-site; ZAR 280,000 - 460,000; Full time

Benefits offered by this job

Competitive salary package

Health and wellness benefits

Professional development and training

Collaborative work environment in Port

Job summary

Placements24 in Port Elizabeth is seeking a creative, detail-oriented E-commerce Content Strategist to elevate brand storytelling and product presentation across digital channels. You will develop and manage the content lifecycle from ideation to publication, optimizing for user engagement and search visibility, while collaborating with design, marketing, and product teams to ensure consistency and impact.

A 3–5 year track record in content creation and SEO, along with a Bachelor's degree in

Qualifications

• 3–5 years in content creation, copywriting or content strategy, with a strong focus on e-commerce.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Demonstrated understanding of SEO principles and their application to web content.
• Experience with content management systems (CMS) and familiarity with e-commerce platforms.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

Responsibilities

• Develop and implement a comprehensive content strategy for the e-commerce platform, focusing on product descriptions, category pages, blog posts, and promotional materials.
• Create engaging, persuasive, and SEO-optimized written content that accurately reflects product features and brand voice.
• Manage the content calendar, coordinating with design, marketing, and product teams to ensure timely delivery of all content assets.
• Conduct keyword research and competitor analysis to inform content creation and identify opportunities for SEO improvement.
• Review and edit content for accuracy, grammar, style, and brand consistency before publication.
• Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and use insights to refine future content strategies.

Skills

Content strategy

Copywriting

SEO knowledge

Editing

Education

Bachelor's degree (English/Journalism/Marketing/Communications)

Tools

CMS

E-commerce platforms

Job description

About the Role

Our client is seeking a creative and detail-oriented E-commerce Content Strategist to elevate their brand narrative and product presentation in Port Elizabeth . This role is essential for ensuring that all online content is compelling, informative, and optimized for both user engagement and search engine visibility. You will be responsible for developing and managing the content lifecycle, from ideation and creation to publication and performance analysis, ensuring a consistent and high-quality brand experience across all digital touchpoints. This is a great opportunity for a wordsmith to contribute significantly to our e-commerce success.

Key Responsibilities

• Develop and implement a comprehensive content strategy for the e-commerce platform, focusing on product descriptions, category pages, blog posts, and promotional materials.
• Create engaging, persuasive, and SEO-optimized written content that accurately reflects product features and brand voice.
• Manage the content calendar, coordinating with design, marketing, and product teams to ensure timely delivery of all content assets.
• Conduct keyword research and competitor analysis to inform content creation and identify opportunities for SEO improvement.
• Review and edit content for accuracy, grammar, style, and brand consistency before publication.
• Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and use insights to refine future content strategies.

Requirements

• 3-5 years of experience in content creation, copywriting, or content strategy, with a strong focus on e-commerce.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Demonstrated understanding of SEO principles and their application to web content.
• Experience with content management systems (CMS) and familiarity with e-commerce platforms.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

Benefits

• Competitive salary package reflecting your expertise.
• Opportunity to shape the content voice of a growing e-commerce brand.
• Comprehensive health and wellness benefits.
• Professional development and training opportunities.
• Collaborative work environment in the dynamic city of Port Elizabeth.