Digital Advertising Coordinator

Placements24; Benoni; On-site; ZAR 120,000 - 180,000; Full time

Benefits offered by this job

Competitive starting salary

Medical aid coverage

Retirement fund contributions

Mentorship & training

Job summary

Placements24 in Benoni, Gauteng, is seeking a motivated Digital Advertising Coordinator to support planning, execution, and optimization of online campaigns. You will work closely with the media team to set up ads, track performance, and learn across Google Ads, social platforms, and programmatic display.

The role is an entry-level opportunity ideal for graduates with a passion for digital marketing, strong analytics, and collaboration.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• 0–2 years of experience in digital marketing or advertising.
• Basic understanding of Google Ads and Facebook Ads Manager.
• Familiarity with Google Analytics.
• Strong analytical and problem-solving skills.
• Excellent organizational skills and attention to detail.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong written and verbal communication.
• Ability to work on-site in Benoni with a collaborative team.
• Eagerness to learn and adapt to new technologies.

Responsibilities

• Assist in planning, execution, and management of digital campaigns across platforms (Google Ads, social media, programmatic).
• Support media team with campaign setup: targeting, budgets, bids.
• Monitor campaign performance daily: impressions, clicks, CTR, CPC, conversions.
• Generate regular performance reports for clients and internal stakeholders.
• Conduct market and competitor research to inform strategies.
• Ensure ad creatives and landing pages are correctly implemented.
• Manage relationships with vendors and technology partners.
• Stay updated on trends and best practices in digital advertising.
• Respond to basic campaign queries from internal teams.
• Contribute to team meetings and brainstorms for new ideas.

Skills

Digital marketing

Analytical skills

Attention to detail

Excel & PowerPoint

Communication skills

Education

Bachelor's degree in Marketing, Advertising, Communications, or related field

Tools

Google Ads

Facebook Ads Manager

Google Analytics

PowerPoint

Job description

About the Role

Our client, a well-established advertising agency, is seeking an enthusiastic and organized Digital Advertising Coordinator to support their media planning and buying team. This role is essential for the successful execution of online advertising campaigns for a diverse range of clients. The ideal candidate will have a foundational understanding of digital advertising platforms and a keen eye for detail. This position is based in our Benoni, Gauteng, ZA office, requiring your full-time presence to foster close collaboration with colleagues and ensure efficient campaign management. We are looking for a motivated individual who is eager to learn and grow within the digital advertising space, possesses strong analytical skills, and can assist in monitoring campaign performance. This is a fantastic entry-level opportunity for someone passionate about digital marketing and advertising to build a career in a dynamic agency environment. You will gain hands-on experience with various ad technologies and client strategies, working under the guidance of experienced professionals.

Key Responsibilities

• Assist in the planning, execution, and management of digital advertising campaigns across various platforms, including Google Ads, social media (Facebook, Instagram, LinkedIn), and programmatic display networks.
• Support the media team in setting up ad campaigns, including audience targeting, budget allocation, and bid management.
• Monitor campaign performance daily, tracking key metrics such as impressions, clicks, CTR, CPC, and conversions.
• Generate regular performance reports for clients and internal stakeholders, highlighting key insights and trends.
• Assist in conducting market and competitor research to inform campaign strategies.
• Ensure ad creatives and landing pages are correctly implemented and functioning as expected.
• Help manage relationships with advertising vendors and technology partners.
• Stay updated on the latest trends and best practices in digital advertising.
• Respond to and resolve basic campaign-related queries from internal teams.
• Contribute to team meetings and brainstorm sessions for new campaign ideas.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 0-2 years of experience in digital marketing, advertising, or a related field.
• Basic understanding of digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
• Familiarity with web analytics tools like Google Analytics is a plus.
• Strong analytical and problem-solving skills.
• Excellent organizational skills and meticulous attention to detail.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong written and verbal communication skills.
• Ability to work effectively in a fast-paced, collaborative, on-site team environment.
• Eagerness to learn and adapt to new technologies and strategies.

Benefits

• Our client offers a competitive starting salary, comprehensive medical aid coverage, and retirement fund contributions.
• This on-site role at our Benoni, Gauteng, ZA office provides an excellent foundation for a career in digital advertising, with extensive training and mentorship opportunities.
• We foster a collaborative and dynamic agency culture with regular team events, access to industry conferences, and a clear career progression path.
• Employees also enjoy staff discounts and a supportive work environment focused on professional development and growth.