VP Marketing

Unique USA Inc.; New York (NY); On-site; USD 240,000 - 300,000; Full time

Job summary

Unique USA Inc. is seeking an accomplished VP of Marketing to lead their global marketing efforts targeting the financial services sector. This role involves developing tailored strategies, overseeing the marketing department, and collaborating closely with sales to drive demand generation and brand promotion.

Benefits

Comprehensive health benefits

Retirement benefits

25-day vacation policy

Participation in equity plan

Qualifications

• 10+ years in B2B SaaS enterprise software marketing, ideally within the financial sector.
• Proven experience as a VP of Marketing or Marketing Director.
• Demonstrable experience in developing and implementing effective marketing strategies.

Responsibilities

• Lead global marketing efforts and drive demand generation.
• Develop and implement ABM strategies for targeted accounts.
• Collaborate with sales teams to accelerate pipeline growth.

Skills

Strategic Thinking

Leadership

Communication

Analytical Skills

Job description

At Unique AI, we leverage agentic AI to transform the financial services industry. Our mission is to revolutionize the financial sector by enhancing efficiency and driving growth. Our LLM-agnostic platform offers ready-to-use financial agents for wealth management, investment banking, and private equity. Unique is a market leader in providing generative AI solutions for financial institutions serving over 40 clients globally.

Unique AI seeks an accomplished VP Marketing to lead our global marketing team. Following our remarkable success with major European financial institutions, we're positioned for expansion across the US. If you are a strategic thinker with a proven track record in ABM and B2B SaaS marketing, wed love to hear from you!

As the VP of Marketing, you lead our global marketing efforts and drive demand generation in a targeted set of financial services accounts. You are responsible for developing and executing tailored ABM strategies, organizing high-impact events, collaborating closely with sales teams to accelerate pipeline growth, and refining our product messaging to ensure alignment with customer needs.

Key Responsibilities

• Develop and implement ABM (Account-Based Marketing) strategies to generate demand within a targeted set of accounts
• Oversee the global marketing department, ensuring the team consistently delivers on operational and strategic goals
• Conduct market research to stay updated on the trends in the financial sector, understand customer preferences, and identify new marketing opportunities
• Collaborate with the sales and product department to align sales and marketing strategies
• Plan, organize, and execute high-impact events for brand promotion, product launches, and customer engagement, ensuring alignment with our brand identity and effective communication of our product value
• Build relationships with media and stakeholders through creative PR strategies
• Coordinate with other departments to ensure our brand and mission are consistent across all channels and marketing efforts

Required Qualifications

• 10+ years in B2B SaaS enterprise software marketing, ideally within the financial sector
• Proven experience as a VP of Marketing or Marketing Director
• Demonstrable experience in developing and implementing effective marketing strategies and events
• Strong leadership skills with the ability to manage and motivate a team
• Excellent communication and presentation skills
• Analytical mindset with the ability to interpret data and make data-driven decisions

Benefits Package : In consideration of market analysis and relevant factors, the range for this position is set between $240,000 to $300,000 as an on-target earning. However, adjustments outside of this range may be considered for candidates whose qualifications significantly differ from those outlined in the job description. Additionally, this role is eligible to participate in our equity plan and benefits program. Benefits include, but not limited to : Comprehensive health, retirement benefits, and a standout 25-day vacation policy.

Wed love to see some of your work. Please include a link to your portfolio with your application and / or resume if possible.

Join us and be part of the journey towards a potential IPO. If you are a visionary leader with a passion for innovation and a proven track record in the financial services sector, we want to hear from you.

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