Vice President of Marketing and Communications - Remote

Center for Internet Security; United States; Remote; USD 167,000 - 303,000; Full time

Job summary

The Center for Internet Security seeks a Vice President of Marketing and Communications to lead strategic initiatives enhancing CIS's brand and drive engagement. The role involves overseeing a multi-faceted marketing team, developing compelling content, and establishing strong market positioning to promote cybersecurity solutions. This senior position requires demonstrated expertise in marketing leadership and strategic planning, ideally within the technology sector.

Benefits

Health, Dental & Vision Insurance

401(k) with 4% Company Match

Flexible Spending Account (FSA)

Paid Time Off (PTO)

Professional Development Opportunities

Tuition Reimbursement

Employee Referral Program

Paid Holidays

Bonus eligibility

Qualifications

• 10+ years of experience in a marketing leadership role.
• Extensive experience in the software or technology industry.
• Proven track record in strategic planning and brand management.

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with CIS’s mission.
• Oversee brand initiatives to enhance visibility and reputation.
• Build and maintain relationships with media and stakeholders.

Skills

Strategic planning

Brand management

Public relations

Team leadership

Digital marketing

Analytical skills

Interpersonal skills

Education

Bachelor's degree in Marketing, Communications, Business or related field

Job description

Overview

The Center for Internet Security (CIS) is seeking a dynamic and experienced Vice President of Marketing and Communications to lead our marketing and communications efforts. This role is pivotal in shaping and executing strategies that enhance CIS's brand, drive engagement, and promote our mission to create confidence in the connected world. Leading teams of professionals across Product Marketing, Demand Generation, Content Creation, Brand Enrichment, and Communications, the VP of Marketing and Communications will combine expertise in all aspects of marketing, excellent leadership skills, and cybersecurity domain knowledge to help establish CIS as the industry’s thought leader and trusted partner.

The Center for Internet Security (CIS) makes the connected world a safer place for people, businesses, and governments through ourcore competenciesof collaboration and innovation. We are a community-driven nonprofit responsible for industry-leading best practices for securing IT systems and data. CIS is also a trusted resource for cyber threat prevention, protection, response, and recovery for U.S. State, Local, Tribal, and Territorial (SLTT) government entities and election offices.

CIS has an award-winningreputationfor investing in its people (clickhere to learn more), as well ascontinuous learning and development. We offer our employees diverse opportunities to expand their impact personally and professionally, in their local communities, and among one another. CoreLeadership Principlesdrive our employees at every level of the organization, empowering them to be leaders in everything they do.

Salary Range: $167,900 - $302,200 We offer a competitive total rewards package at the Center for Internet Security:

• Base salary is determined on a number of factors including, but not limited to, education, experience and skills
• Health (PPO, EPO, HSA), Dental & Vision Insurance eligibility starting from the first day of hire
• $500 wellness card for Health Coverage Participants
• 401(k) with 4% Company Match, vested from the first day of hire
• Flexible Spending Account (FSA) & Dependent Care Account (DCA)
• Life Insurance
• Bonding Leave
• Paid Volunteering Program
• Bonus eligibility
• Paid Time Off (PTO) inclusive of vacation, personal and sick time
• Paid Holidays
• Wellness Program
• Employee Engagement Activities
• Professional Development Opportunities
• Tuition Reimbursement
• Student Loan PayDown Program
• Employee Referral program

What You'll Do

• Develop and implement a comprehensive marketing and communications strategy that aligns with CIS's mission and goals
• Oversee the development and execution of brand initiatives to enhance CIS's visibility and reputation as a thought leader and trusted partner
• Partner with Sales, Product Management, and other functions across the organization to establish and execute product positioning and go-to-market campaigns that drive awareness, growth, and penetration of CIS’s product portfolio
• Lead the creation of compelling content across various platforms, including digital, print, and social media
• Design and manage creative and effective marketing campaigns that drive engagement and support CIS's mission and objectives
• Create and implement lead generation, nurturing, and qualification efforts to increase the sales pipeline and drive member and revenue growth
• Build and maintain relationships with media, stakeholders, and partners through effective communications and public relations strategies
• Act as a key public voice for CIS with our customers and in the marketplace
• Manage, mentor, and lead the Marketing and Communications team, fostering a collaborative and innovative environment
• Conduct market analysis to identify trends, opportunities, and challenges, and adjust strategies accordingly
• Develop, measure, and track a set of marketing key performance indicators (KPI) to assess the effectiveness of marketing and communications efforts, using data to drive continuous improvement
• Oversee the marketing and communications budget, ensuring efficient allocation of resources
• Other tasks and responsibilities as assigned

What You'll Need

• Bachelor's degree in Marketing, Communications, Business, or related field*
• 10+ years of experience in a marketing leadership role
• Extensive experience in the software or technology industry
• Ability to recruit, develop, and lead outstanding Marketing teams
• Proven track record in strategic planning, brand management, product marketing, public relations, and team leadership
• Outstanding collaborator that can work across the entire organization to execute their vision
• Excellent presentation and public speaking capabilities
• Strong analytical skills and proficiency in digital marketing tools and platforms
• Experience in departmental budgeting and complex expense management
• Excellent communication and interpersonal skills, innovative thinking, and a passion for cybersecurity and internet security
• Must be authorized to work in the United States

It's a Plus if You Have:

• Advanced degree in Marketing, Public Relations, Business, Computer Science, or related field
• 5+ years' experience in the cybersecurity or security industries
• Experience in SLED sales or marketing roles
• Experience with Salesforce, Pardot, Groove, and/or other advanced marketing software platforms
• Experience in the application of artificial intelligence in the marketing function
• Strong working knowledge of data analysis and performance metrics using business management and intelligence software

*Additional years of relevant experience or a combination of an Associate’s degree or equivalent and relevant experience may be substituted for the Bachelor’s degree.

At CIS, we are committed to providing an inclusive environment in which the diverse backgrounds, experiences, and views of our employees, members, and customers are valued and respected. It is through this commitment that we are able to work together towards our common mission: to make the connected world a safer place.