VP/Group Director, Data & Analytics Strategy

Publicis Groupe Holdings B.V; Chicago (IL); On-site; USD 168,000 - 242,000; Full time

Job summary

Digitas, a global Networked Experience Agency, seeks a Vice President/Group Director, Data & Analysis, to lead data-driven strategy aligned with client goals. You will guide internal teams, shape innovative retail media solutions, and collaborate with clients and Digitas leadership to drive growth and strong relationships.

Ideal candidates have 12–14 years in analytics or strategy within advertising, manage teams, and possess deep knowledge of digital data technologies and retail media.

Qualifications

• 12–14 years of analytics or strategy experience in an advertising context
• Experience managing a team and leading client relationships
• Strong analytical, critical thinking, and problem-solving skills
• Knowledge of digital data technologies and retail media initiatives is preferred

Responsibilities

• Identify strategic data-driven services to help clients grow their business
• Define analytics needs and develop data-driven solutions
• Create frameworks for major strategic issues and innovative concepts
• Build and execute client-specific data strategies and roadmaps
• Evaluate new data opportunities, sources, and technologies
• Partner with retail media clients to drive commerce outcomes
• Coach and develop junior team members and support cross-functional teams

Skills

Leadership

Analytical thinking

Problem solving

Communication

Client relations

Education

Four-year college degree

Advanced degree preferred

Tools

Google Analytics

DMPs

Digital pixel tracking

Site tagging

Job description

Digitas, a global Networked Experience Agency, seeks a Vice President/Group Director, Data & Analysis, to lead data-driven strategy aligned with client goals. You will guide internal teams, shape innovative retail media solutions, and collaborate with clients and Digitas leadership to drive growth and strong relationships.

Ideal candidates have 12–14 years in analytics or strategy within advertising, manage teams, and possess deep knowledge of digital data technologies and retail media.