VP, Data & Analytics — Retail Growth Strategy

Digitas North America; Chicago (IL); On-site; USD 168,000 - 242,000; Full time

Job summary

Digitas North America is seeking a Vice President/Group Director of Data & Analysis to lead data-driven strategy and solutions for a major client. You will guide internal teams, build data platforms, and partner with retail media networks to optimize commerce outcomes.

You will drive analytics-driven growth, manage senior client relationships, and mentor a high-performing team in a fast-paced, travel-friendly environment.

Qualifications

• 12–14 years of analytics/strategy experience in advertising, consulting, or ad tech.
• Experience managing a team and leading client relationships.
• Experience with modern statistical learning methods (regression, classification, supervised/unsupervised).
• Knowledge of digital data technologies (DMPs, GA, tagging, etc.).
• Experience with retail media initiatives and retailers is strongly preferred.
• Leadership and proven ability to develop client relationships.
• Willingness to travel as needed.

Responsibilities

• Guide internal teams to drive business growth and exceed client expectations.
• Support a globally-recognized CPG client with retail media collaboration.
• Develop data-driven strategies and roadmaps for clients.
• Create frameworks for major strategic issues using agency IP.
• Coach and develop junior staff within the team.
• Coordinate with retail media networks to optimize commerce outcomes.
• Identify new opportunities within existing clients and for new business.

Skills

Data analytics

Retail media expertise

Team leadership

Client relationship management

Strategic thinking

Prompt-based AI familiarity

Education

Bachelor's degree

Advanced degree (preferred)

Tools

Google Analytics

DMPs

Digital pixel tracking

Site tagging

Job description

Digitas North America is seeking a Vice President/Group Director of Data & Analysis to lead data-driven strategy and solutions for a major client. You will guide internal teams, build data platforms, and partner with retail media networks to optimize commerce outcomes.

You will drive analytics-driven growth, manage senior client relationships, and mentor a high-performing team in a fast-paced, travel-friendly environment.