Studio Experience Lead & Membership Growth

Orangetheory - Franchise #0320; Leander (TX); On-site; USD 42,000 - 60,000; Full time

Job summary

AFG HoldCo is seeking an Assistant Studio Manager to support daily and weekend studio operations, deliver a welcoming member experience, and drive membership sales and retention through relationship-building. This role reports to the Studio Manager and serves as a key contact for members and prospects, representing the brand with professionalism.

You will lead the team, assist in onboarding, maintain accurate records, process transactions, and support marketing events.

Qualifications

• High school diploma or equivalent required.
• Prior experience in customer service, sales, hospitality, or a related field preferred (0–1 year).
• At least 6 months of experience in leadership, supervisory responsibilities, or managing people, programs, or projects.

Responsibilities

• Deliver a welcoming, inclusive, and high-energy experience for all members, prospects, and guests, ensuring every interaction reflects brand standards.
• Conduct studio tours, clearly present membership options, and confidently communicate programs, services, and benefits.
• Achieve individual and team sales goals by executing outreach, follow-ups, and lead generation activities to drive membership growth.
• Build and maintain relationships within the local community to increase brand awareness and generate new business opportunities.
• Support the onboarding, training, and mentoring of Sales Associates, including reinforcement of the sales process and best practices.
• Maintain accurate member records and complete all required documentation using company systems and tools with a high level of integrity and attention to detail.
• Accurately process sales transactions, including cash and credit card payments, in accordance with company policies and procedures.
• Respond promptly and professionally to member inquiries, feedback, and concerns, escalating issues as appropriate to ensure resolution.
• Partner with studio team members to deliver a seamless, consistent, and positive member and guest experience.
• Support marketing initiatives, including social media engagement, community events, and studio activations to drive engagement and growth.
• Maintain a clean, organized, and well-presented studio environment in alignment with brand and operational standards.
• Participate in scheduled team meetings, trainings, and development opportunities to support ongoing performance and growth.
• Understand and commit to exceptional customer service and the core values at AFG HoldCo.

Skills

Customer service

Sales

Leadership

Teamwork

Communication

Microsoft Office Suite

Canva

Education

High school diploma or equivalent

Tools

Microsoft Office Suite

Canva

Job description

AFG HoldCo is seeking an Assistant Studio Manager to support daily and weekend studio operations, deliver a welcoming member experience, and drive membership sales and retention through relationship-building. This role reports to the Studio Manager and serves as a key contact for members and prospects, representing the brand with professionalism.

You will lead the team, assist in onboarding, maintain accurate records, process transactions, and support marketing events.