Strategic VAR Channel Manager - Fiber & Solutions

Tech Sales Jobs; New York (NY); On-site; USD 83,000 - 196,000; Full time

Job summary

Spectrum via Charter Communications is seeking a VAR Channel Manager to recruit, develop, and manage Value-Added Resellers, extending Spectrum’s market presence and achieving aggressive sales targets. You will execute strategic plans, organize reseller training, and support complex deals to drive revenue and customer adoption.

The role requires 5–8+ years in sales and indirect channel marketing, with travel up to 50% and a strong focus on English communication and relationship-building with

Qualifications

• Bachelor’s degree in marketing or related field or equivalent experience.
• 5–8+ years of sales experience.
• 5–8+ years of indirect sales channel marketing experience.

Responsibilities

• Identify, recruit, and develop Value-Added Reseller partners to expand Spectrum’s reach and generate new revenue.
• Prepare and execute strategic sales plans and campaigns targeting Fiber and Complex COAX sales with Value-Added Resellers.
• Organize training programs for Value-Added Resellers to ensure expertise in Spectrum products and services.
• Develop and implement communication strategies with partners to drive market awareness and activate sales incentives.
• Provide comprehensive sales support by assisting partners in closing business and engaging resources for complex deals.
• Monitor sales trends and resolve challenges affecting VAR performance.
• Participate in industry events to cultivate new business opportunities and strengthen relationships with the channel.

Skills

Partner management

Sales prospecting

Strategic sales planning

Communication

Education

Bachelor's degree in marketing or business

Tools

Juniper

Alcatel-Lucent

Cisco

Job description

Spectrum via Charter Communications is seeking a VAR Channel Manager to recruit, develop, and manage Value-Added Resellers, extending Spectrum’s market presence and achieving aggressive sales targets. You will execute strategic plans, organize reseller training, and support complex deals to drive revenue and customer adoption.

The role requires 5–8+ years in sales and indirect channel marketing, with travel up to 50% and a strong focus on English communication and relationship-building with