Strategic SDR: Lead Gen for Enterprise Prospects

RR Donnelley; Minnesota; On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Paid time off

Parental leave

Tuition assistance

Job summary

RRD is seeking a Sales Development Representative in Minnesota to drive growth by generating qualified appointments for a Sales Executive. This role focuses on lead generation, discovery meetings, and pipeline development, with heavy emphasis on outbound outreach and CRM use.

Ideal candidates possess 2+ years in sales/telemarketing, strong communication, and the ability to work independently while collaborating with a broader sales team.

Qualifications

• Minimum 2 years of sales and telemarketing experience with cold calling.
• Proven ability to generate qualified appointments and pipeline.
• Strong written and verbal communication, able to convey value propositions.
• Proficient with CRM, data entry, and outbound outreach via multiple channels.

Responsibilities

• Generate qualified appointments and funnel leads to Sales Executives.
• Utilize Salesforce to manage activities and track progress.
• Research target prospects and tailor value propositions.
• Collaborate with team to build target lists and optimize outreach.
• Transition leads smoothly after first discovery meeting and support strategy reviews.

Skills

Lead generation

Communication skills

Time management

Independence

Team collaboration

Research skills

Adaptability

Objection handling

Education

Associate degree in Business/Communications

Tools

Salesforce CRM

Sales technology tools

Job description

RRD is seeking a Sales Development Representative in Minnesota to drive growth by generating qualified appointments for a Sales Executive. This role focuses on lead generation, discovery meetings, and pipeline development, with heavy emphasis on outbound outreach and CRM use.

Ideal candidates possess 2+ years in sales/telemarketing, strong communication, and the ability to work independently while collaborating with a broader sales team.