Strategic Paid Media Lead — Multi-Channel Growth

Astound; Arizona; Presencial; USD 95.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

401k matching

Medical, dental, vision insurance

Paid time off

Floating holidays

Paid holidays

Sick leave

Tuition reimbursement

Employee discounts

Descripción de la vacante

Astound is seeking an experienced Manager, Digital Paid Media to lead paid acquisition across search, social, programmatic, affiliate, and retargeting. You will manage multi-million-dollar budgets, build a high-performing team, and drive customer acquisition, revenue growth, and marketing efficiency using data-driven insights.

Collaboration with Analytics, eCommerce, Finance, and creative partners is essential.

Formación

• 5-8+ years managing paid media in high-volume environments.
• Experience in service-based/subscription, eCommerce, telecommunications, or direct-to-consumer models.

Responsabilidades

• Own paid media strategy and performance across search, social, programmatic, affiliate, and retargeting.
• Lead, coach, and develop a high-performing paid media team.
• Set priorities, allocate work, and ensure strong campaign execution.
• Manage budgets, pacing, forecasts, and investment shifts across channels and markets.
• Optimize channel mix, audiences, creative, offers, and landing pages to improve conversions and revenue.
• Drive testing across platforms, audiences, creative, messaging, placements, and landing pages.
• Partner with Analytics and eCommerce to strengthen tracking, attribution, testing, and reporting.
• Define performance metrics and apply MMM and MTA insights to guide investment decisions.
• Apply AI search and content insights to strengthen paid media strategy, targeting, and performance.
• Turn performance data into clear optimization plans and executive reporting.
• Communicate strategies, solutions, and performance insights to senior leadership to influence change, refine priorities, and redesign tactics that improve business outcomes.
• Grow affiliate performance through partner, placement, and offer optimization.
• Evaluate new platforms and partnerships for fit, incrementality, scale, and economics.
• Manage agency and platform partners against clear deliverables and performance expectations.

Conocimientos

Paid media strategy

Team leadership

High-volume budgets

Analytics & forecasting

GA4 & Looker

Excel advanced

Educación

Bachelor's degree

Herramientas

GA4

Looker

Tableau

BigQuery

Google Ads

Microsoft Advertising

Descripción del empleo

Astound is seeking an experienced Manager, Digital Paid Media to lead paid acquisition across search, social, programmatic, affiliate, and retargeting. You will manage multi-million-dollar budgets, build a high-performing team, and drive customer acquisition, revenue growth, and marketing efficiency using data-driven insights.

Collaboration with Analytics, eCommerce, Finance, and creative partners is essential.