Strategic Marketing & Partnerships Growth Leader

BD; Franklin Lakes (NJ); Sur place; USD 168 000 - 269 000; Plein temps

Avantages offerts par ce poste

Medical, dental, vision benefits

401(k) plan

Résumé du poste

BD Lab Specimen Management seeks an Associate Director, Strategic Marketing & Partnerships to drive two growth priorities: partnerships with diagnostic instruments and a scalable partner ecosystem for new innovations. You will translate market and partner insights into focused strategies and actionable plans.

The role requires cross-functional leadership across marketing, R&D, regulatory, medical affairs, and regional teams, delivering executive-ready recommendations in a dynamic, matrixed

Qualifications

• Bachelor's degree in business, marketing, science, engineering, healthcare, or a related field.
• 8+ years of progressive experience in strategic marketing, business development, or related areas.
• Experience in diagnostics, IVD, medical devices, or related healthcare markets.

Responsabilités

• Lead instrument company partnership strategy and engagement models with diagnostics partners, labs, and IDNs.
• Define opportunities across technical, regulatory, co-development, and commercial growth.
• Translate external needs into testing plans, evidence, and commercialization paths.
• Create partner account plans, governance models, and value-realization metrics.
• Shape ecosystem strategy for new innovations in chronic disease and wellness testing.
• Synthesize market data into recommendations for senior leadership and executives.

Connaissances

Strategic and analytical rigor

Partnership orientation

Diagnostics fluency

Executive communication

Global mindset

Travel readiness

Formation

Bachelor's degree

MBA or equivalent

Description du poste

BD Lab Specimen Management seeks an Associate Director, Strategic Marketing & Partnerships to drive two growth priorities: partnerships with diagnostic instruments and a scalable partner ecosystem for new innovations. You will translate market and partner insights into focused strategies and actionable plans.

The role requires cross-functional leadership across marketing, R&D, regulatory, medical affairs, and regional teams, delivering executive-ready recommendations in a dynamic, matrixed