Strategic Brand Partnerships Manager

TikTok; Austin (TX); On-site; USD 90,000 - 150,000; Full time

Job summary

TikTok is hiring a Brand Partnerships Manager for Education in Austin. This role focuses on hitting revenue goals, educating clients, and building senior-level relationships with global brands through data-driven insights and cross-functional collaboration.

You will work with enterprise ad sales teams to develop consultative strategies, conduct reviews, and drive long-term partnerships that maximize TikTok’s advertising impact for education-focused clients.

Qualifications

• Minimum 4+ years in media sales, digital marketing, brand advertising, or online advertising.
• Experience with digital media (e.g., Digital TV, CTV, OTT, social).
• Knowledge of self-serve platforms, auctions, and biddable digital buying.

Responsibilities

• Analyze account performance data to offer data-driven insights and improve offerings.
• Maintain close communication with clients and internal stakeholders to maximize strategies.
• Develop and maintain C-level relationships with regional executives of global brands to educate on TikTok’s platform and drive revenue.
• Conduct regular business reviews with global sales teams and cross-functional stakeholders.
• Collaborate with Consumer, Content, Product, and Revenue teams to drive KPIs.
• Lead the account planning process aligning brand resources to maximize opportunities.
• Grow revenue, educate, and lead strategic conversations with clients.

Skills

4+ years experience

Digital media

Self-serve platforms

Job description

TikTok is hiring a Brand Partnerships Manager for Education in Austin. This role focuses on hitting revenue goals, educating clients, and building senior-level relationships with global brands through data-driven insights and cross-functional collaboration.

You will work with enterprise ad sales teams to develop consultative strategies, conduct reviews, and drive long-term partnerships that maximize TikTok’s advertising impact for education-focused clients.