Strategic Brand Partnerships Lead - Auto

TikTok; Los Angeles (CA); On-site; USD 93,000 - 134,000; Full time

Job summary

TikTok in Los Angeles is seeking a Brand Partnerships Manager for Auto within Global Business Solutions to lead strategic client engagements and revenue opportunities. You will analyze account performance, align with internal teams, and develop senior-level relationships with regional executives across a portfolio of global brands.

The role requires 4+ years in media sales or digital advertising, strong presentation skills, and experience with self-serve platforms.

Qualifications

• 4+ Years of experience in media sales, digital marketing, brand advertising, and/or online advertising experience.
• Experience with digital media (i.e.- Digital TV CTV, OTT, social media, etc.).
• Track record of building compelling presentations leveraging industry and internal proof points.
• Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying.
• Proven ability to establish relationships with advertisers, agencies and C-level relationships.
• Track record of delivering and exceeding revenue goals.
• Creative, outside-the-box thinker and strategist.
• A team player and collaborator.

Responsibilities

• Analyze account performance data to offer clients data-driven business insights, and to use those insights to improve our account and advertising offerings.
• Sustain close communication and alignment with clients and internal stakeholders to maximize client strategies and foster trust and collaboration.
• Develop and maintain C-level relationships with regional executives at a portfolio of global brands to educate and inform on the power of TikTok's platform and drive revenue opportunities.
• Conduct regular business reviews and take a consultative, long-term approach to building productive relationships with clients, in collaboration with the global sales teams, sales operations, and other key cross functional stakeholders.
• Work and collaborate with cross-functional teams across the Consumer, Content, Product, and Revenue business units to drive organizational KPIs.
• Lead account planning process that aligns brand and TikTok resources to maximize opportunities.
• Grow revenue, educate and lead strategic conversations with clients and navigate complex relationships.

Skills

4+ years media sales experience

Digital media experience

Proven revenue track record

Strong presentation skills

C-level relationship experience

Self-serve platform knowledge

Team player and collaborator

Job description

TikTok in Los Angeles is seeking a Brand Partnerships Manager for Auto within Global Business Solutions to lead strategic client engagements and revenue opportunities. You will analyze account performance, align with internal teams, and develop senior-level relationships with regional executives across a portfolio of global brands.

The role requires 4+ years in media sales or digital advertising, strong presentation skills, and experience with self-serve platforms.