Strategic Brand Merchandise Account Lead

SwagUp; Dallas (TX); Hybrid; USD 90,000 - 150,000; Full time

Job summary

SwagUp in Dallas, TX is seeking a strategic, sales-driven Account Manager to grow a portfolio of high-value enterprise and hybrid clients in the branded merchandise space. You will own revenue growth through strategic planning, value-led selling, and cross-functional collaboration with creative, operations, and sales teams.

The role requires building strong client relationships, leading quarterly business reviews, managing opportunities in Salesforce, and ensuring brand compliance while

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 5+ years of experience in branded merchandise/promotional products industry preferred.
• 3+ years of beer supplier or distributor experience is required.
• 2+ years in related sales or account management.

Responsibilities

• Prepare and maintain an actionable strategic account plan using the OST model for all assigned accounts focused on quarterly budget attainment (profit and margin results).
• Own and exceed sales and margin goals across assigned accounts.
• Identify new opportunities within existing accounts to drive incremental revenue through strategic prospecting and relationship building.
• Act as a trusted advisor to clients, aligning merchandise strategies with their broader marketing and brand objectives.
• Lead Quarterly Business Reviews (QBRs) and Account Business Reviews (ABRs), delivering insights and strategic roadmaps.
• Forecast revenue and contribute to long-term strategic planning for key accounts.
• Ensure data hygiene guideline compliance and manage opportunities, tasks, and KPIs through Salesforce.

Skills

Strategic sales

Account growth

Relationship management

Cross-functional collaboration

Forecasting revenue

Education

Bachelor’s degree in Marketing, Communications, Business

Tools

Salesforce CRM

Job description

SwagUp in Dallas, TX is seeking a strategic, sales-driven Account Manager to grow a portfolio of high-value enterprise and hybrid clients in the branded merchandise space. You will own revenue growth through strategic planning, value-led selling, and cross-functional collaboration with creative, operations, and sales teams.

The role requires building strong client relationships, leading quarterly business reviews, managing opportunities in Salesforce, and ensuring brand compliance while