Strategic B2B Growth Manager

Informagroupplc; Irving (TX); Hybrid; USD 70,000 - 80,000; Full time

Benefits offered by this job

401k match

Health, vision and dental insurance

PTO 15 days + increases

Volunteer days (up to 4 days/year)

Job summary

Informa is seeking a Business Development Manager in Irving, TX to drive revenue by identifying new business opportunities across multiple brands. The role emphasizes consultative selling and expanding Informa's market presence through senior-level client relationships and strategic proposals.

You will travel up to 50% and operate in a hybrid office-based environment, collaborating with marketing and sales teams to secure partnerships and sponsorships while achieving quarterly targets.

Qualifications

• Bachelor's degree or equivalent experience.
• 5-7 years of B2B sales experience in media, sponsorship, or B2B events with revenue achievement.
• Strong lead generation, consultative selling, and closing high-value deals.
• Excellent negotiation, communication, and relationship-building skills.
• Willingness to travel up to 50% for meetings and events.
• Proficiency in CRM systems (Salesforce preferred).

Responsibilities

• Identify and engage high-value prospects with compelling proposals, guiding them through the buying process.
• Apply consultative selling techniques to uncover customer needs and present tailored solutions.
• Build industry knowledge by attending events and analyzing market trends.
• Collaborate with Marketing to create packages and campaigns.
• Leverage buying-trend insights to develop sales plans for new accounts.
• Use Salesforce to track interactions, opportunities, and forecasts.

Skills

Lead generation

Consultative selling

Sales forecasting

Negotiation

Relationship building

Travel flexibility

CRM usage

Education

Bachelor's degree or equivalent experience

Tools

Salesforce

Job description

Informa is seeking a Business Development Manager in Irving, TX to drive revenue by identifying new business opportunities across multiple brands. The role emphasizes consultative selling and expanding Informa's market presence through senior-level client relationships and strategic proposals.

You will travel up to 50% and operate in a hybrid office-based environment, collaborating with marketing and sales teams to secure partnerships and sponsorships while achieving quarterly targets.