Director of Sales: B2B Events Growth Leader

Informa; Irving (TX); Hybrid; USD 115,000 - 125,000; Full time

Benefits offered by this job

401k match

Health, dental and vision insurance

Paid time off and holidays

Volunteer time off

Hybrid work model

Job summary

Informa Markets in Irving, TX seeks a Director of Sales to drive revenue growth by acquiring new business and expanding existing accounts. You will build a high-performing team and shape go-to-market strategies, partnering with Marketing to run campaigns that boost wallet share.

This hands-on leader will manage the full sales lifecycle, champion CRM discipline, and travel up to 50% for key client events. The role offers a base salary with commissions, plus a robust benefits package.

Qualifications

• Bachelor's degree in Business, Marketing, or equivalent experience.
• 7+ years of B2B sales experience spanning business development, account management, and team leadership with proven revenue achievement.
• Demonstrated success in exceeding revenue targets through new business acquisition and existing account growth.
• Expertise in the full customer lifecycle, including prospecting, retention strategies, cross-selling, and upselling.
• Advanced proficiency in CRM systems (Salesforce preferred) for pipeline management and account tracking.
• Strong leadership, communication, negotiation, and presentation skills.
• Willingness to travel up to 50% for client meetings, events, and relationship-building activities.

Responsibilities

• Develop and implement integrated sales strategies to drive new business, retention, and account expansion.
• Identify new market opportunities domestically and internationally while maximizing wallet share within existing accounts.
• Collaborate with Marketing to design campaigns for new customer acquisition and loyalty.
• Lead, mentor, and manage salespeople responsible for both new business and account management.
• Oversee accuracy and pacing of the sales pipeline, budgets, and CRM data management across all sales functions.

Skills

Sales leadership

B2B sales

Team leadership

Salesforce

Strategic planning

Education

Bachelor's degree

Tools

Salesforce

Job description

Informa Markets in Irving, TX seeks a Director of Sales to drive revenue growth by acquiring new business and expanding existing accounts. You will build a high-performing team and shape go-to-market strategies, partnering with Marketing to run campaigns that boost wallet share.

This hands-on leader will manage the full sales lifecycle, champion CRM discipline, and travel up to 50% for key client events. The role offers a base salary with commissions, plus a robust benefits package.