Strategic Account Growth Specialist

Forrester Research; United States; On-site; GBP 26,000 - 42,000; Full time

Job summary

Forrester Research in the United Kingdom is seeking an Account Development Representative to identify and prospect potential buyers within named client accounts. You will work with account teams to expand Forrester's footprint and generate qualified meetings through multi-channel outreach, including phone, email, and social platforms.

You will collaborate with marketing and sales to drive growth, maintain accurate CRM records, and stay informed about developments within your accounts.

Qualifications

• Strong analytical and problem-solving skills.
• Advanced verbal and written communication skills.
• Strong interpersonal skills.
• Proven collaboration and partnership capabilities.
• Excellent time management skills.
• Meticulous attention to detail.

Responsibilities

• Generate new demand in named accounts for the account managers to pursue.
• Execute on persona-based, tactical, and strategic prospecting campaigns.
• Leverage all available channels (phone, email, social) to secure new meetings.
• Identify new buying groups suitable for Forrester Decisions products.
• Pick up and contact account-specific inbound leads.
• Proactively partner with marketing and provide feedback and enhance the revenue engine.
• Proactively partner with your sales colleagues and broader account team to drive growth within your named accounts.
• Stay up to date with the latest developments within your named accounts.
• Assist with sales-led events where appropriate.
• Maintain the CRM system ensuring all activities are logged accurately.

Skills

Analytical skills

Verbal and written communication

Interpersonal skills

Collaboration

Time management

Attention to detail

Job description

Forrester Research in the United Kingdom is seeking an Account Development Representative to identify and prospect potential buyers within named client accounts. You will work with account teams to expand Forrester's footprint and generate qualified meetings through multi-channel outreach, including phone, email, and social platforms.

You will collaborate with marketing and sales to drive growth, maintain accurate CRM records, and stay informed about developments within your accounts.