Sponsorship Activation & Gameday Coordinator

100 LEARFIELD; United States; On-site; USD 42,000 - 62,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Health Savings Account

Life Insurance

Flexible Paid Time Off

Parental Leave

20 Paid Holidays

401(k) + Match

Short/Long Term Disability

Job summary

Learfield is seeking a Partnership Coordinator to join our Sports Properties team on campus, supporting corporate sponsorship activations and day-to-day fulfillment for partner accounts. You'll coordinate assets, track inventories, and assist gameday operations, working with campus staff, sponsors, and internal teams to deliver engaging fan experiences and measurable results.

This hands-on role requires strong organization, communication, and willingness to work extended hours including

Qualifications

• Some experience in marketing, partnerships, events, or a related field (internships or early career experience welcome).
• Strong organizational skills with high attention to detail.
• Clear and professional communication skills, both written and verbal.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Team-oriented mindset with a willingness to take initiative and support where needed.
• Proficiency in Microsoft Office (Word, PowerPoint, Excel).
• Ability to work flexible hours, including evenings, weekends, and home games.

Responsibilities

• Support the activation and fulfillment of corporate partnership agreements across traditional, digital, and in-venue platforms.
• Serve as a liaison between the property team, university staff, and brand partners to ensure smooth delivery of partner assets.
• Build and maintain strong relationships with organization partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of Learfield and the property.
• Track inventory and maintain accurate records of all sponsorship elements and deliverables.
• Assist with gameday operations, including setup, signage placement, hospitality, and in-game promotions.
• Supervise gameday staff, as needed, to support on-site execution.
• Provide proof-of-performance documentation for fulfilled partnership elements.
• Support administrative functions such as budget tracking, invoicing, contract documentation, and expense reporting.
• Contribute to partner recap presentations and internal reporting.
• Collaborate cross-functionally with departments (e.g., sales, digital, marketing) to ensure seamless execution.

Skills

Marketing

Partnerships

Events

Communications

Organization

Education

Bachelor's degree

Tools

Microsoft Office

Job description

Learfield is seeking a Partnership Coordinator to join our Sports Properties team on campus, supporting corporate sponsorship activations and day-to-day fulfillment for partner accounts. You'll coordinate assets, track inventories, and assist gameday operations, working with campus staff, sponsors, and internal teams to deliver engaging fan experiences and measurable results.

This hands-on role requires strong organization, communication, and willingness to work extended hours including