Senior VP, Strategy & Media Planning — Global CPG

Zenith

Dallas (TX)

On-site

USD 180,000 - 300,000

Full time

2 hours ago
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Benefits offered by this job

Medical coverage
Dental & Vision
401K
Paid time off

Job summary

Publicis Groupe seeks a Senior Vice President, Strategy to oversee all Media Planning and Strategy functions for a high-profile client. You will lead a team in developing, executing, and stewarding integrated media plans, balancing client needs with agency capabilities.

The role requires deep knowledge of omni-channel experiences, OTT/streaming, and a track record of driving innovation and long-range strategic vision within a complex agency environment.

Qualifications

  • BA/BS in Marketing, Advertising, or related field.
  • 12+ years of media planning experience.
  • 5+ years in a management capacity; agency experience preferred.
  • Strong client service and cross-functional leadership.

Responsibilities

  • Lead all media planning and strategy for a high-profile account.
  • Oversee multi-channel campaigns and budget stewardship.
  • Drive insight-based, data-informed strategy and innovation.
  • Manage staffing and daily supervision across accounts.
  • Coordinate with US and global stakeholders to ensure alignment.

Skills

Media planning
Strategy development
Team leadership
omni-channel/OTT
Budget management

Education

Bachelor's in Marketing/Advertising

Tools

Nielsen
Kantar
comScore
MRI/GfK

Job description

Publicis Groupe seeks a Senior Vice President, Strategy to oversee all Media Planning and Strategy functions for a high-profile client. You will lead a team in developing, executing, and stewarding integrated media plans, balancing client needs with agency capabilities.

The role requires deep knowledge of omni-channel experiences, OTT/streaming, and a track record of driving innovation and long-range strategic vision within a complex agency environment.

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