Senior VP, Strategy & Media Planning (CPG) — Global Growth

Publicis Groupe; New York, Dallas (NY, TX); Hybrid; USD 180.000 - 300.000; Vollzeit

Benefits dieser Stelle

Benefits package

Zusammenfassung

Publicis Groupe is seeking a Senior Vice President, Strategy to lead all media planning and strategy for a high-profile, fast-paced account within the PLUS+ model for PepsiCo brands. You will guide a team in developing and stewarding integrated media plans, balancing client, agency, and team needs while pushing innovative, data-driven thinking.

The role requires 12+ years in media planning and 5+ years in management, with agency experience and strong client service skills.

Qualifikationen

• BA/BS in Marketing, Advertising or related field.
• 12+ years of media planning experience required.
• 5+ years in a management role preferred.
• Agency experience highly preferred.
• Proven client service excellence and cross-functional collaboration.
• Deep understanding of OTT/streaming ecosystems and multi-media projects.

Aufgaben

• Lead all media planning and strategy for a high-profile account.
• Oversee development and execution of integrated media plans.
• Drive innovative, data-informed strategy across channels.
• Manage budgets, staffing, and resource planning.
• Collaborate with global and US stakeholders to align on strategy.

Kenntnisse

12+ years of media planning experience

5+ years in management

agency experience

strong client service

streaming / OTT expertise

experience with integrated media

budgeting & cost control

team leadership

Ausbildung

Bachelor's degree in Marketing/Advertising or related field

Tools

Microsoft Suite

Nielsen Suite

Kantar

comScore

Jobbeschreibung

Publicis Groupe is seeking a Senior Vice President, Strategy to lead all media planning and strategy for a high-profile, fast-paced account within the PLUS+ model for PepsiCo brands. You will guide a team in developing and stewarding integrated media plans, balancing client, agency, and team needs while pushing innovative, data-driven thinking.

The role requires 12+ years in media planning and 5+ years in management, with agency experience and strong client service skills.