Senior Sales Enablement Specialist — Remote & Impactful Playbooks

Kobie Marketing; Boston (MA); Remote; USD 85,000 - 125,000; Full time

Benefits offered by this job

Flexible Time Off

Nine Company-Wide Holidays

Benefits prioritizing growth and well‑

Job summary

Kobie Marketing is a remote-first loyalty technology partner seeking a Sr. Sales Enablement Associate. You will create deal artifacts, RFP responses, pitch content, and demo support in collaboration with Business Development.

The role emphasizes scalable content delivery, playbooks, and training materials to accelerate deal cycles. You will produce enablement videos, maintain content libraries in Loopio and HubSpot, and leverage Claude AI to improve quality and speed.

Qualifications

• 2 to 4 years of experience in sales enablement or related function.
• Builds and maintains RFP and RFI responses in Loopio, including answer library upkeep and full response assembly under deadline.
• Proficient in creating polished, on-brand sales decks in PowerPoint and client narratives.
• Creates enablement videos with Synthesia or similar platform to deliver reusable content.
• Applies Claude and other AI tools to draft, summarize, and accelerate enablement content.
• Maintains sales and content data in HubSpot and other repositories.

Responsibilities

• Produce deal-driven artifacts on demand (RFP/RFI responses, pitch content, demos).
• Draft objection-handling guides, talk tracks, and decision trees for live selling.
• Build and maintain sales playbooks, battlecards, and positioning materials.
• Produce training content and enablement videos for repeatable use.
• Maintain the RFP response repository and ensure libraries are current and retrievable.
• Organize a single source of truth for sales content with version control.

Skills

Sales enablement

RFP/RFI responses

PowerPoint decks

AI tools (Claude)

HubSpot

Content management

Loopio

Tools

Loopio

Synthesia

PowerPoint

HubSpot

Notion

Highspot

Job description

Kobie Marketing is a remote-first loyalty technology partner seeking a Sr. Sales Enablement Associate. You will create deal artifacts, RFP responses, pitch content, and demo support in collaboration with Business Development.

The role emphasizes scalable content delivery, playbooks, and training materials to accelerate deal cycles. You will produce enablement videos, maintain content libraries in Loopio and HubSpot, and leverage Claude AI to improve quality and speed.