Senior Sales Enablement Specialist (Remote)

Kobie Marketing; Richmond (VA); Remote; USD 75,000 - 100,000; Full time

Benefits offered by this job

Flexible Time Off

Nine Company-Wide Holidays

Growth & Well-being Benefits

Job summary

Kobie Marketing is seeking a Sr. Sales Enablement Associate to strengthen our GTM Enablement team. You will craft deal-ready artifacts, from RFP responses to pitch decks, in collaboration with Business Development and Client Services.

You will also build AI-enhanced workflows, maintain content libraries, and ensure assets stay current across tools like Loopio, Synthesia, and HubSpot. Remote-friendly role with travel as needed; contribute to market insights and competitive intelligence, helping

Qualifications

• 2 to 4 years of experience in sales enablement, GTM enablement, competitive intelligence, or a related content and sales-support function.
• Builds and maintains RFP and RFI responses in Loopio, including answer library upkeep and full response assembly under deadline.
• Produces polished, on-brand sales and training decks in PowerPoint, translating complex solutions into clear narratives.
• Creates enablement and training videos in Synthesia to deliver repeatable, self-serve content.
• Applies Claude and other AI tools to draft, summarize, and accelerate enablement content with accuracy and brand fit.
• Maintains sales and content data in HubSpot, keeping records accurate and retrievable to support pipeline-facing work.
• Builds sales playbooks, battlecards, and objection-handling guides for live selling situations.
• Compiles and maintains competitive intelligence on loyalty and martech vendors, translating findings into actionable positioning.
• Organizes and version-controls a shared content library so teams reliably find the current asset.
• Familiarity with SaaS, CRM, and loyalty or martech concepts to position Kobie accurately.

Responsibilities

• Produce deal-driven sales artifacts on demand, including RFP/RFI responses and pitch content in PowerPoint.
• Draft and tailor objection-handling guides and talk tracks for live selling situations.
• Build and maintain sales playbooks, battlecards, and positioning materials across loyalty and martech.
• Produce training content and enablement videos to provide self-serve resources for teams.
• Maintain the RFP response repository and ensure libraries are current and retrievable.
• Apply AI tools to accelerate drafting and summarize market inputs for higher quality output.
• Compile competitive intelligence and translate findings into actionable team guidance.
• Maintain accurate enablement records in HubSpot for traceability of assets.
• Organize and version-control a single source of truth for sales content.

Skills

Sales enablement

Content creation

Deal support

AI tooling awareness

HubSpot proficiency

Tools

Loopio

PowerPoint

Synthesia

HubSpot

Notion

HighSpot

Job description

Kobie Marketing is seeking a Sr. Sales Enablement Associate to strengthen our GTM Enablement team. You will craft deal-ready artifacts, from RFP responses to pitch decks, in collaboration with Business Development and Client Services.

You will also build AI-enhanced workflows, maintain content libraries, and ensure assets stay current across tools like Loopio, Synthesia, and HubSpot. Remote-friendly role with travel as needed; contribute to market insights and competitive intelligence, helping