Senior Public Sector Demand Gen Manager (Remote)

Samsara Inc.; United States; Remote; USD 101,000 - 169,000; Full time

Job summary

Samsara Inc. is seeking a Senior Marketing Manager for the Public Sector. This remote-US role focuses on driving demand generation programs to generate qualified pipeline for the Public Sector sales teams.

You will collaborate with Product Marketing, Field Marketing, and Sales to execute integrated campaigns, webinars, email nurtures, and direct mail campaigns. You should have 5+ years in demand generation or growth marketing, strong data skills, and experience with or in the Public Sector.

Qualifications

• 5+ years of demand generation or growth marketing experience.
• Analytical skills using data to drive business impact.
• Strong collaboration and proven ability to run large campaigns.
• Excellent stakeholder management and executive communication.
• Experience in or with the Public Sector, federal or state governments.
• BS/BA degree or equivalent.
• Curious about AI and eager to learn as tools evolve.

Responsibilities

• Collaborate with cross-functional teams to execute a top-tier go-to-market motion and drive alignment on marketing strategies.
• Forecast and measure the impact of demand generation activities on pipeline and revenue; adjust tactics for ROI.
• Build and execute campaign activations across channels like webinars, email, content marketing, direct mail, and more.
• Strategize and execute email campaigns, engagement/nurturing, advertising, webinars, and trade shows.
• Champion Samsara’s cultural principles while scaling globally across offices.

Skills

Demand generation

Growth marketing

Stakeholder management

Cross-functional collaboration

Data-driven marketing

Content creation

Education

BS/BA degree or equivalent

Tools

ON24

Marketo

Job description

Samsara Inc. is seeking a Senior Marketing Manager for the Public Sector. This remote-US role focuses on driving demand generation programs to generate qualified pipeline for the Public Sector sales teams.

You will collaborate with Product Marketing, Field Marketing, and Sales to execute integrated campaigns, webinars, email nurtures, and direct mail campaigns. You should have 5+ years in demand generation or growth marketing, strong data skills, and experience with or in the Public Sector.