Senior Programmatic Supervisor - Lead, Data-Driven Buying

Publicis Health Media; New York (NY); Hybrid; USD 75,000 - 108,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Paid time off

Job summary

Publicis Health Media seeks a Supervisor, Programmatic to lead programmatic buying strategies across accounts and drive innovation. You will mentor a junior team and collaborate with BI, Search, Media Strategy, Ad Operations, and Creative.

The role requires prior online trafficking and campaign management experience, plus familiarity with bid management platforms. This is a hybrid role with three days in-office weekly.

Qualifications

• 3+ years in digital media with focus on programmatic buying.
• Experience on a pharmaceutical account is preferred.
• Strong knowledge of DSPs, DMPs, and verification tools.
• Proven ability to translate complex data for diverse audiences.

Responsibilities

• Train and manage a junior team on programmatic buying and deliverables.
• Provide senior programmatic expertise to clients and internal teams.
• Develop relationships with data, inventory, and platform partners.
• Lead teams to optimize campaigns and deliver strategic recommendations.
• Establish best practices, create case studies, and improve workflows.
• Manage resources to meet service levels and timelines.
• Drive client outcomes with cross-account programmatic solutions.
• Create POVs on trends and new programmatic offerings.

Skills

Programmatic buying

Digital ad technologies

Excel (advanced)

PowerPoint

Project management

People management

Storytelling

Team leadership

Tools

PulsePoint

DeepIntent

The Trade Desk

DMPs

Ad-verification tools

Job description

Publicis Health Media seeks a Supervisor, Programmatic to lead programmatic buying strategies across accounts and drive innovation. You will mentor a junior team and collaborate with BI, Search, Media Strategy, Ad Operations, and Creative.

The role requires prior online trafficking and campaign management experience, plus familiarity with bid management platforms. This is a hybrid role with three days in-office weekly.