Senior Product Manager - Growth & Traffic (Remote)

BOLD; Provo (UT); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Bi-annual bonus

Equity in company

Flexible spending accounts (health, FS

Internet and home office reimbursement

Medical, dental, and vision (optional)

Job summary

BOLD is seeking a Senior Product Manager II to grow traffic across its brands. You will work with Marketing, SEO, and Engineering to scale user acquisition and lead growth projects across teams.

You will run experiments, optimize CPC bidding, and partner with data scientists and performance marketing to drive ROAS. You will use traffic data and customer insights to propose where growth should come from, align executives, and own the acquisition loop from discovery to active users across our

Qualifications

• Experience earning trust across teams and coaching mid-level PMs.
• Bachelor's or master's degree in business, computer science, marketing, or a quantitative field, or equivalent experience.
• Experience owning growth across multiple brands or regions.

Responsibilities

• Lead growth projects across multiple teams and run experiments to drive user growth across BOLD's multi-brand ecosystem.
• Collaborate with Marketing, Paid Acquisition, SEO, and Engineering to optimize how we acquire users and grow traffic.
• Own the real-time CPC bidding engine, API integrations, and attribution to improve ROAS and acquisition quality.
• Set up and measure experiments, using data to prioritize what to test next.

Skills

Growth leadership

Cross-functional collaboration

Web analytics

Experiment design

User behavior modeling

Education

Bachelor's or Master's degree in business, CS, marketing, or quantitative field

Job description

BOLD is seeking a Senior Product Manager II to grow traffic across its brands. You will work with Marketing, SEO, and Engineering to scale user acquisition and lead growth projects across teams.

You will run experiments, optimize CPC bidding, and partner with data scientists and performance marketing to drive ROAS. You will use traffic data and customer insights to propose where growth should come from, align executives, and own the acquisition loop from discovery to active users across our