Senior Paid Social Strategist — Remote Impact Leader

Bilinguallink; Irvine (CA); Hybrid; CAD 114,000 - 170,000; Full time

Benefits offered by this job

Unlimited PTO

Health insurance

Remote-first

Annual bonus

Job summary

Directive Consulting is a leading B2B marketing agency delivering performance across Technology, Industrial, and Services. The Paid Strategist role focuses on day-to-day client deliverables, building custom strategies, and communicating with clients and internal teams to execute Paid Social plans.

Internal title is Senior Account Strategist, Paid Social. The role emphasizes cross-functional collaboration, budget management, and driving ROI across LinkedIn and Meta campaigns for mid-market and

Qualifications

• 2+ years experience at a performance/digital marketing agency
• Hands-on experience supporting B2B clients
• Deep expertise across paid social advertising campaigns, LinkedIn Ads and/or Meta Ads
• Proficiency with campaign planning, optimization, and ROI measurement

Responsibilities

• Oversee and lead multiple Social Media accounts
• Support client contacts and coordinate with vendors
• Create quarterly strategies and manage budgets for paid media campaigns
• Drive outcomes and report results to clients and internal stakeholders

Skills

LinkedIn Ads

Meta Ads

Paid social

Campaign optimization

Analytics

Tools

LinkedIn Campaign Manager

Meta Campaign Manager

Zoominfo

6Sense

Job description

Directive Consulting is a leading B2B marketing agency delivering performance across Technology, Industrial, and Services. The Paid Strategist role focuses on day-to-day client deliverables, building custom strategies, and communicating with clients and internal teams to execute Paid Social plans.

Internal title is Senior Account Strategist, Paid Social. The role emphasizes cross-functional collaboration, budget management, and driving ROI across LinkedIn and Meta campaigns for mid-market and