Senior Paid Media Strategist (Remote, B2B SaaS)

Directive; Detroit (MI); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Medical, dental, vision plans

Unlimited PTO

Annual bonus

Job summary

Directive Consulting, a leading B2B marketing agency, is hiring a Paid Strategist to deliver client-focused paid media strategies for technology, industrial, and services clients across the US. This remote-first role involves building high-performing campaigns, communicating with clients, and collaborating with internal teams to hit revenue goals.

You will manage multiple mid-market and enterprise accounts, optimize budgets, and translate data into actionable insights, while staying ahead of

Qualifications

• 3+ years experience at a performance/digital marketing agency.
• Experience with B2B SaaS/tech clients in an agency setting.
• Expertise in PPC & paid social campaigns (Google, Facebook, LinkedIn).

Responsibilities

• Oversee and lead a collection of Paid Media accounts.
• Develop and manage client strategies and budgets for campaigns.
• Communicate with clients and internal stakeholders on deliverables.
• Execute and optimize PPC across Google Ads, Facebook Ads, LinkedIn Ads.
• Drive ROI and report performance.

Skills

Paid search & paid social

Google Ads

Facebook Ads

LinkedIn Ads

Campaign optimization

Data analysis

Client relationship management

Tools

Google Ads

Facebook Business Manager

LinkedIn Campaign Manager

Job description

Directive Consulting, a leading B2B marketing agency, is hiring a Paid Strategist to deliver client-focused paid media strategies for technology, industrial, and services clients across the US. This remote-first role involves building high-performing campaigns, communicating with clients, and collaborating with internal teams to hit revenue goals.

You will manage multiple mid-market and enterprise accounts, optimize budgets, and translate data into actionable insights, while staying ahead of