Senior Paid Media Growth Lead (B2B SaaS)

Datasite; Germany Township (PA); On-site; USD 120,000 - 180,000; Full time

Job summary

Datasite is seeking a Senior Paid Media Manager to own Sherpany’s paid media strategy, driving measurable growth across Google and LinkedIn with opportunities to expand to YouTube and Meta. This hands-on role focuses on demand generation, pipeline contribution and maximizing ROAS while collaborating with the broader Marketing team.

You’ll manage budgets, experiment with new channels, and turn performance insights into actionable recommendations, shaping campaigns that resonate with target

Qualifications

• Strong hands-on experience managing Google Ads and LinkedIn Ads with meaningful budgets.
• Track record of delivering measurable commercial results in B2B SaaS or similar environments.
• Deep knowledge of campaign structure, bidding, audience development and retargeting.
• Data-driven mindset with ability to translate performance into actions.
• Commercial approach focusing on pipeline & ROI, not just clicks.

Responsibilities

• Own paid media strategy across Google, LinkedIn, Display, and retargeting; test new channels.
• Manage Google Search end-to-end: keywords, bidding, ad copy, landing pages and budgets.
• Scale paid social on LinkedIn: Sponsored Content, Lead Gen Forms; test messaging and targeting.
• Build multi-channel retargeting journeys with thoughtful sequencing and frequency.
• Experiment with new channels and formats; build business cases for changes.
• Monitor performance, spot trends, and translate insights into actions.
• Oversee budgets with discipline to maximize CPL, pipeline contribution and ROAS.
• Collaborate with Content, Design and Marketing to create resonant campaigns.

Skills

Google Ads

LinkedIn Ads

Budget management

Data-driven

Experimentation

Communication skills

Collaboration

B2B SaaS experience

Tools

Google Ads platform

LinkedIn Ads platform

YouTube Ads

Meta Ads

Job description

Datasite is seeking a Senior Paid Media Manager to own Sherpany’s paid media strategy, driving measurable growth across Google and LinkedIn with opportunities to expand to YouTube and Meta. This hands-on role focuses on demand generation, pipeline contribution and maximizing ROAS while collaborating with the broader Marketing team.

You’ll manage budgets, experiment with new channels, and turn performance insights into actionable recommendations, shaping campaigns that resonate with target