Senior Paid Media Strategist - SaaS/Tech Growth

Directive; Detroit (MI); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Mental health support

Gym access

Unlimited PTO

401(k) match

Annual bonus

Job summary

Directive Consulting, a performance marketing agency for SaaS and Tech, seeks a Senior Account Strategist, Paid Media to lead day-to-day client deliverables and craft high-performing paid media strategies for enterprise SaaS. You’ll manage budgets and coordinate with clients and internal teams across Google Ads, Facebook Ads and LinkedIn Ads.

You’ll drive strategic campaigns, maintain strong client relationships, and continuously optimize to exceed ROI targets while staying ahead of industry

Qualifications

• 3+ years experience at a performance/digital marketing agency.
• Experience with B2B SaaS/tech clients in an agency setting.
• Deep expertise across paid search and paid social campaigns (Google Ads, Facebook Ads, LinkedIn Ads).

Responsibilities

• Oversee and lead a collection of Paid Media accounts.
• Serve as direct support to client contacts.
• Weekly communication with vendors or partners to align on tasks and quality.
• Drive referrals via client relationships and networks.
• Build quarterly client strategies.
• Manage budgets for paid media campaigns across channels.
• Understand client positioning and value propositions.
• Confirm lead routing in CRM.
• Understand Programmatic campaigns’ value.
• Ensure personal productivity and utilization.
• Collaborate with Associate Director to meet goals.
• Execute and optimize PPC campaigns across Google, Facebook, LinkedIn.

Skills

Paid media

PPC

Google Ads

Facebook Ads

LinkedIn Ads

Campaign management

Budget management

Analytics

Client communication

B2B SaaS

Job description

Directive Consulting, a performance marketing agency for SaaS and Tech, seeks a Senior Account Strategist, Paid Media to lead day-to-day client deliverables and craft high-performing paid media strategies for enterprise SaaS. You’ll manage budgets and coordinate with clients and internal teams across Google Ads, Facebook Ads and LinkedIn Ads.

You’ll drive strategic campaigns, maintain strong client relationships, and continuously optimize to exceed ROI targets while staying ahead of industry