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BioLife Plasma Services is seeking a Sr. Manager of Marketing Science to drive advanced analytics, optimize marketing campaigns, and deliver data-driven insights to senior leadership.
You will lead cross-functional collaboration with data science, IT, and external partners to build and deploy attribution models and dashboards. The role requires extensive experience in MMM, MTA, loyalty, web analytics, and AI/ML applications in marketing, with strong SQL, Python, and R skills and fluency in data
BioLife Plasma Services is seeking a Sr. Manager of Marketing Science to drive advanced analytics, optimize marketing campaigns, and deliver data-driven insights to senior leadership.
You will lead cross-functional collaboration with data science, IT, and external partners to build and deploy attribution models and dashboards. The role requires extensive experience in MMM, MTA, loyalty, web analytics, and AI/ML applications in marketing, with strong SQL, Python, and R skills and fluency in data