Senior Marketing Science Leader – Analytics & MMM/MTA

Biolife Plasma Services

Bridgeview (IL)

Hybrid

USD 137,000 - 215,000

Full time

44 hours ago
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Benefits offered by this job

Hybrid work model
Comprehensive benefits program

Job summary

BioLife Plasma Services is seeking a Sr. Manager of Marketing Science to drive advanced analytics, optimize marketing campaigns, and deliver data-driven insights to senior leadership.

You will lead cross-functional collaboration with data science, IT, and external partners to build and deploy attribution models and dashboards. The role requires extensive experience in MMM, MTA, loyalty, web analytics, and AI/ML applications in marketing, with strong SQL, Python, and R skills and fluency in data

Qualifications

  • Bachelor’s or master’s degree in marketing, analytics, or a closely related field.
  • 7+ years of experience in advanced analytics and statistical modeling.
  • Experience communicating insights to senior leadership.
  • Experience with data analytics end-to-end from ideation to deployment.
  • Growth mindset and curiosity.

Responsibilities

  • Lead marketing science initiatives to support strategies and goals.
  • Develop and optimize marketing measurement techniques across MMM, MTA, and attribution.
  • Deliver timely marketing performance reports and actionable insights.
  • Collaborate with data scientists, IT, and consultants to build models and dashboards.
  • Translate data into contextual insights for the business.

Skills

Marketing analytics
MMM
MTA
Data visualization
SQL
Python
R
Communication

Education

Bachelor’s or Master’s degree in marketing/analytics

Tools

SQL
Python
R
Power BI/Tableau

Job description

BioLife Plasma Services is seeking a Sr. Manager of Marketing Science to drive advanced analytics, optimize marketing campaigns, and deliver data-driven insights to senior leadership.

You will lead cross-functional collaboration with data science, IT, and external partners to build and deploy attribution models and dashboards. The role requires extensive experience in MMM, MTA, loyalty, web analytics, and AI/ML applications in marketing, with strong SQL, Python, and R skills and fluency in data

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