Senior Marketing Data Science Lead

Biolife Plasma Services; Volo (IL); Hybrid; USD 137,000 - 215,000; Full time

Job summary

BioLife Plasma Services is seeking a Senior Manager of Marketing Data Science to drive strategic analytics, optimize marketing measurement, and inform campaigns. You will lead cross-functional efforts across marketing analytics, MMM, and MTA, partnering with data, IT, and external agencies.

The role emphasizes data-driven storytelling, KPI ownership, and dashboards to enable agile decision-making in a hybrid work environment from Bannockburn, IL.

Qualifications

• Bachelor’s or master’s degree in a related field.
• 7+ years of advanced analytics and statistical modeling experience.
• Excellent verbal and written communication and presentation skills.
• Growth mindset, curiosity, positivity, and drive for excellence.

Responsibilities

• Lead marketing science initiatives to develop advanced analytics supporting marketing strategies and goals.
• Partner with media agency to optimize MMM outputs.
• Develop dashboards and reports for marketing performance and insights.
• Collaborate with Data, Digital, and Technology teams to deploy analytics solutions.

Skills

SQL

Python

R

Marketing analytics

MMM

MTA

Data visualization

Excel

Communication skills

Education

Bachelor’s or master’s degree in social science, business, marketing, advertising, or related field

Tools

Power BI

Tableau

Job description

BioLife Plasma Services is seeking a Senior Manager of Marketing Data Science to drive strategic analytics, optimize marketing measurement, and inform campaigns. You will lead cross-functional efforts across marketing analytics, MMM, and MTA, partnering with data, IT, and external agencies.

The role emphasizes data-driven storytelling, KPI ownership, and dashboards to enable agile decision-making in a hybrid work environment from Bannockburn, IL.