Senior Marketing Enablement for New Business

Alliance Data Systems, Inc.; Columbus (OH); Hybrid; USD 101,000 - 161,000; Full time

Job summary

Bread Financial, headquartered in Columbus, Ohio, is seeking a Senior - New Business Enablement to partner with sales on marketing strategies for high-performing credit, loyalty, and payments solutions. The role focuses on aligning internal and external stakeholders and leveraging marketing analytics to drive growth.

The position involves cross-functional collaboration, presentation of marketing strategies to prospective clients, and supporting renewals of brand partnerships.

Qualifications

• High School Diploma or GED with 5–8 years experience in marketing and payments.
• 7+ years experience working in marketing and loyalty strategy development.

Responsibilities

• Collaborate with leader and cross functional partners to identify and present the customer lifecycle marketing strategy.
• Champions the selling of the company’s customer experience, CRM, and value proposition design; identifies new prospect marketing needs based on market landscape.
• Participates in prospect/client presentations as marketing SME with creation and delivery of pitch materials; supports discussions on customer lifecycle marketing and value propositions.

Skills

Analytics Strategy

Brand Strategy

Competitive Intelligence

Client Prospecting

Customer Lifecycle Marketing

Value Propositions

Digital Marketing

Loyalty Marketing Reports

Education

Bachelor’s Degree or equivalent in Marketing or Finance

Job description

Bread Financial, headquartered in Columbus, Ohio, is seeking a Senior - New Business Enablement to partner with sales on marketing strategies for high-performing credit, loyalty, and payments solutions. The role focuses on aligning internal and external stakeholders and leveraging marketing analytics to drive growth.

The position involves cross-functional collaboration, presentation of marketing strategies to prospective clients, and supporting renewals of brand partnerships.