Senior Client Marketing & Loyalty Strategist (Remote)

Bread Financial Group; Columbus (OH); Hybrid; USD 112,000 - 180,000; Full time

Job summary

Bread Financial is seeking a Lead - Client Marketing Strategist to develop and execute client-facing marketing and loyalty strategies for assigned portfolios, driving incremental and profitable results to meet financial targets.

The role blends data-driven insights, existing marketing programs, and partner collaboration to create a holistic calendar that delivers value to cardmembers and brand partners. Hybrid work with in-office days as needed.

Qualifications

• High School Diploma or GED.
• Bachelor’s Degree in Marketing, Finance, Project Management, Business Management, or related field.

Responsibilities

• Develops and implements client-facing marketing and loyalty strategies to drive incremental and profitable results to achieve financial targets.
• Supports annual volume forecasts for assigned portfolios and tracks against budget; advises on changes to strategy to achieve annual budget.
• Manages strategic partnerships internally and externally to influence marketing strategy and execution, with roadblocks elevated to Sr. Manager.
• Works with broader MCOE to identify and conceptualizes new growth opportunities for assigned portfolios by leveraging data insights, competitive research, and industry best practices.
• Responsible for the development and management internal/client-facing materials such as annual marketing plans, marketing calendars, campaign performance and budget forecasts.

Skills

Strategy Development

Data Analysis

Data Interpretations

Test Marketing

Business Storytelling

Brand Positioning

Relationship Management

Fund Marketing

Marketing Analytics

Marketing Strategies

Client Management

Portfolio Operations

Education

High School Diploma or GED

Bachelor’s Degree in Marketing, Finance, Project Management, Business Management, or related field

Job description

Bread Financial is seeking a Lead - Client Marketing Strategist to develop and execute client-facing marketing and loyalty strategies for assigned portfolios, driving incremental and profitable results to meet financial targets.

The role blends data-driven insights, existing marketing programs, and partner collaboration to create a holistic calendar that delivers value to cardmembers and brand partners. Hybrid work with in-office days as needed.